The Business Research Unit, BRU-IUL (English name) / UNIDE-IUL (Portuguese name) is a multidisciplinary research center in the broad areas of Business, Economics and Finance.
Since it was set up in 1994, the belief that excellence in research will drive excellence in teaching prevailed - a firm belief that is still very much alive today. Hence, the unit’s founding goal is to establish itself as a leading research center in Portugal and in Europe. Much progress was made since these early days, which have consolidated BRU-IUL as an important research unit in the national context and, in some areas, also internationally. In brief, in the last few years the Unit reorganized researcher’s interests, approved new management bodies, and implemented stricter and more systematic administrative procedures, including tighter eligibility rules.
From 2003 to 2010 BRU-IUL/UNIDE-IUL was structured into 5 groups and 12 research lines. Following the 2007/8 FCT assessment and an internal analysis in 2010, there was a substantial re-organization of the research groups. As a result, the unit became organized into 8 research groups, which corresponds to the structure we propose for the period of 2015-2020. Basically the 8 research groups created in 2010 were: Accounting (now renamed Financial and Management Accounting), Applied Statistics (now Research Methods), Econometrics & Econophysics (now Modeling in Business and Economics), Economics, Finance, General Management (now Management and Strategy), Marketing, and Organizational Behavior & Human Resources.
The main goal of BRU-IUL/UNIDE-IUL is to promote research at the highest international standards, providing a research-rich environment to achieve excellence. In the last years BRU-IUL/UNIDE-IUL focused on 3 interweaving pillars: