Research Groups

Research Groups

Curriculum Vitae

Profile

Personal

Name Sandra Maria Correia Loureiro
Department Department of Marketing, Operation and Managemen
Category Associate Professor with "Agregação"
Research group Accounting, Marketing & Management
Last update 2013-04-13 22:42:45

Teaching and Research Interests

  • Relationship marketing (Brand coolness)
  • hospitality tourism marketing
  • marketing and connections with VR, AR and AI

Qualifications

Type Course Institution Year
Aggregation Apresentação de provas públicas de agregação Universidade de Aveiro 2016
Doctorate degree Marketing and International Commerce Universidad de Extremadura 2006
Dea Organización de empresas (business organization) Universidad de Extremadura 2004
Master degree Socio-organizational Systems of the Economic Activity ISEG-Universidade de Lisboa 2002
Technical specialization course Curso de Formação Pedagógica de Formadores e Sistema de Aprendizagem Instituto do Emprego e Formação Profissional 1997
Undergraduate degree Chemical Engineering Instituto Superior Técnico- Universidae de Lisboa 1991

Contacts

E-mail
OfficeD4.22
Post box76
Phone217650466
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Academic activities

Courses

"Research Development and Publication"
"Dissertation in Hospitality and Tourism Management (Dght)" (Coordinator)
"Tools of Marketing Communication" (Coordinator)
"Innovation and Creativity in Marketing" (Coordinator)
"Strategic Marketing in Hospitality and Tourism" (Coordinator)
"Relationship Marketing" (Coordinator)
"Research Project in Marketing" (Coordinator)
"Specialization Seminar in Marketing (DM)" (Coordinator)
"Thesis in Tourism Management (120 Ects)" (Coordinator)
"Thesis in Tourism Management I" (Coordinator)
"Thesis in Tourism Management II" (Coordinator)
"Thesis in Tourism Management III" (Coordinator)
"Thesis in Tourism Management IV" (Coordinator)
"Phd Thesis in Management: Specialization in Marketing (Dg)" (Coordinator)
"Phd Thesis in Management: Specialization in Marketing I" (Coordinator)
"Phd Thesis in Management: Specialization in Marketing II" (Coordinator)
"Phd Thesis in Management: Specialization in Marketing III" (Coordinator)
"Phd Thesis in Management: Specialization in Marketing IV" (Coordinator)

Supervisions

PhD Thesis

Ricardo Godinho Bilro, "The role of consumer-brand engagement in a digital marketing era", Sandra Maria Correia Loureiro, PhD Thesis, Concluded, 2018
Fernando Jorge Almeida Oliveira Brochado, "What makes an exceptional cuisine that worth a special journey?", Sandra Maria Correia Loureiro, PhD Thesis, Concluded, 2018
Namércio Cunha, "Relationship quality: wine producers and distributors", Sandra Maria Correia Loureiro, PhD Thesis, Concluded, 2016
Ricardo Manuel de Mariz Rozeira de Almeida Cayolla , "Brand sacrifice: when consumers are deeply commited to a brand", Sandra Maria Correia Loureiro, PhD Thesis, Concluded, 2015
Harley dos Santos Martins , "QUALITY, SUSTAINABILITY AND CSF: THE CASE OF HIGHER EDUCATION INSTITUTION IN BRASIL", Sandra Maria Correia Loureiro, PhD Thesis, Concluded, 2014

Master Thesis

Marco António Neves Marques, "How can Marketing 3.0 improve Customer Relationship Management in Banco Português de Investimento towards Credit Card Products", Sandra Maria Correia Loureiro, Master Thesis, Developing, 2019
Ana Rita Pires Morgadinho, "O Impacto das Redes Sociais no Comportamento do Consumidor", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Ana de Noronha Pinote, "A Influência de Memórias Passadas, Idade, Género, Propensão à Nostalgia e Estado de Espírito do Consumidor na Eficácia de Anúncios Nostálgicos.", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Diana Balhote Rodrigues, "Cinismo da Marca: Desenvolvimento inicial de uma escala.", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Sara Inês Lago Duarte e Silva, "Explorando Drivers do Bem-Estar do Consumidor em Festivais de Música: Uma Abordagem de Marketing Relacional", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Sara Maria Ribeiro da Silva, "A Influência dos Valores e Crenças Pessoais na Avaliação da Experiência e Compromisso do Cliente: Indústria Hoteleira", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Yuan Jing, "Como os Estudantes universitários da China veem a Experiência da Marca, a Personalidade da Marca e o Amor à Marca: Efeito moderado do envolvimento do produto", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Ana Margarida Narquel Coelho, "A Devoção do Consumidor Português da Geração Y pelas Marcas de Fast Fashion", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Carolina Ferreira Correia, "Condutores de Emoções e Intenção de Compra num Supermercado em Realidade Virtual: Papel das Imagens Mentais, Envolvimento com o Produto e Presença", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Ana Filipa do Amparo Leitão Afonso, "Como é que a Experiência do Turista e a sua Percepção de Autenticidade Impactam as Intenções Comportamentais e o Valor Ppercebido pelo Turista?", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2019
Jaqueline Machado Salvador , "Desenvolvimento de uma estratégia de comunicação para a empresa Anjo dágua swimwear", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Maria Felício Crespo , "The effects of virtual shoe store on consumer engagement and behavioral intention through telepresence, emotional and cognitive states: exploring two background music beat", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Inês Filipa de Sousa Moura , "Driving consumer co-creation of value through consumer engagement: an investigation on antecedents and consequences of consumer engagement in the airline industry", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Sónia João Chagas Jesus, "EXPLORAR COMO OS RISCOS TANGÍVEIS E A ANIMOSIDADE PODEM AFETAR A IMAGEM DE UM DESTINO E A INTENÇÃO DE REVISITAR UM DESTINO TURÍSTICO: UM ESTUDO COMPARATIVO ENTRE LISBOA E O RIO DE JANEIRO", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Maria de Almeida e Silva Branco Amaral, "How cool is advertising-evoked nostalgia in the eyes of the Millennials?", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Gonçalo Silva Gomes, "A INFLUÊNCIA DO WORD-OF-MOUTH ELETRÓNICO NA INTENÇÃO DE COMPRA DE SMARTPHONES: Amigos ou Influenciadores Digitais?", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Tiago José Maniés Ferro, "COMO É QUE O TURISTA PERCEBE DOIS DESTINOS INSULARES COM CULTURA IDÊNTICA, MAS CARACTERÍSTICAS DEMOGRÁFICAS DISTINTAS, ATRAVÉS DAS REDES SOCIAIS? - O CASO DA MADEIRA E DA BERMUDA", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Lisandra Josefa Abreu Figueira, "Turismo de Cruzeiro: Factores que influenciam a intenção de regressar a Lisboa.", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Diana Lourenço Macau, "Exploring Antecedents and Outcomes of Perceived Authenticity by Tourists at Lisbon Museums.", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2018
Francisco Pio Correia, "Audio branding empowerment: a dissertation proposal about the interactive process between brands and consumer behaviour", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Luísa Maria dos Santos Jorge Teixeira Pinto, "Exploring the Role of Portuguese Brands' Actions on Social Media on Consumer Engagement", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Isabella Lazarini Silveira Attili, "The New Luxury is not Gold, it is Green: Communicating Sustainability within the Luxury Market - The case of the brazilian luxury fashion brand Osklen", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Adriana Carpinteiro de Oliveira e Costa, "Luxury Fashion Clothes and Accessories:The role of envy on desire to purchase", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Inês Santos Gonçalves, "Luxury cruises: The well-being perception of tourists about their experiences in-cruise", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Cristiana Matos Lopes, ""I Love you Benfica": An Original Fan Typology Based on the Analysis of the Relationship Between S. L. Benfica and its Fans", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Lídia Silveira Pina, "The Perception of Active Listening Practice on Social Networks as a Determinant of Brand Engagement", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Maria Guerra Vitorino Maximiano, "Antecedents and Outcomes of Consumer Experience and Engagement for Luxury Fashion Consumers", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
João Pedro Grácio Lopes, "Co-Created Corporate Social Responsibility Initiatives on Social Media", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Jessica Maria Serra, "Online Marketing Communication: A Netnography into different types of fashion brands", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Manwir Singh, "Brand Orientation and Performance Implications - A Resource-Based Perspective of Boss Menswear", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2017
Inês Macedo Abreu, "A Influência do Celebrity Endorsement nas Atitudes do Consumidor: O contexto do Instagram", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Goulwen Gurvan le Bellego, "Automotive Market: Does Corporate Brand Reputation and Brand Authenticity Lead to Brand Attachment", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Jan Patrick Middendorf, "Can Anti-Ageing Experiences and Mindfullness Contribute to Enhance Well-Being and Reduce Cognitive Age of German Elderly?", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Rui Pedro Rio Torto Ramos Martins, "Foodservice Tendencies in 2015 and 2016 and the Impact of Lifestyle and Social Media", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Maria Inês Lameiras Marques, "The Role of Positive and Negative Brand Engagement on Affective Commitment and Self-Expression Word-of-Mouth, using Extraversion as a Moderator: The brand communities context", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Manuel Maria Gonçalves Reis, "Lovemarks: Comportamento do Consumidor Português Associado a Clubes de Futebol", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Ana Patricia Abreu Lopes Augusto Martins, "Compromisso dos Turistas com o Turismo Cultural de Lisboa", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Tatjana Michaela Constanze Gorgus, "Online Brand Engagement. An Investigation on Antecedents and Outcomes within the Social Media Environment", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Luisa Cavallero, "Website Quality Elements and Online Shopper Behavior: Adapting the Unified Theory of Acceptance and use of Techonology to Fashion Retailers' Websites", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Diab Alsalem, "The Impact of Generation Y's Customer Experience on Banking Sector", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2016
Ana Filipa Luís Fialho, "Effects of In-Flight Ambience, Space and Staff on Relationship Quality and Behavioural Intentions of Air Passengers: The moderator role of mindfulness", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Frederik Alexander Van Den Berg, "The Role of the Record Label in the Digital Age", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Toby Jake Donaldson, "Brand Love & the Ideal Self: an Investigation Into Anthropomorphic Function in Brand Love Relationships", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Duarte Manuel dos Santos Duarte Gomes Viana, "Marketing Plan for Club del Gourmet and SuperCor", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Miguel Lobato Contreiras, "Eficácia dos Anúncios Nostálgicos e não Nostálgicos, com ou sem Marcadores de Probabilidade, em Portugal e no Brasil: Atitudes face a duas marcas globais e intenções de compra dos seus produtos", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Filipa Dias Lima, "A Influência da Música na Experiência da Arte: Emoções, Recordações e Intenções de Consumo", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Rodrigo José Marques Carvalho do Espírito Santo, "Análise ao Cluster do Calçado em Portugal: comparação de players e perspectivas futuras para o sector", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Inês Tavares Costa, "Loving Fashion: Creating new trends", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Antonia Radic, "The Effect of Rural Tourism Experience on Overall Satisfaction, Happiness and Behavioural Intentions: Insights from Dalmatia in Croatia", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2015
Daniel Filipe Marques Vieira, "Marca do Distribuidor VS. Marca do Produtor: Atitude e atracção à marca por parte do consumidor", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Gonçalo Filipe Cardoso da Silva Marques, "Factores que Afectam a Satisfação e Fidelização do Consumidor: O caso dos programas de fidelização Continente/Galp Energia e Pingo Doce/BP", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Diogo Francisco Maio Gonçalves, "Analyzing the Senior Consumers' Attitude Toward Advertising: Traditional and newc media", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Raquel Maia Rebelo Varandas de Carvalho, "The Impact of Luxury Values and Luxury Marketing Factors on Generation Y'S Behavioural Intentions", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Sofia Isabel Barbosa de Oliveira, "The Portuguese Fashion Consumer's Shopping Orientations and Channel Selection in a Multichannel Environment", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Ricardo Jorge Godinho Bilro, "Create, Build and Manage Online Brands for Internet Companies", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Filipe André Miguel dos Santos, "Influência da Publicidade, País de Origem e País de Fabrico na Formação do Brand Equity e da Lealdade à Marca: O sector dos Smartphones", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Amílcar Paulo Muchanga, "O Impacto da Liberalização do Transporte Aéreo no Mercado Português - Low Costs Vs Companhias Regulares: TAP, Easyjet e Ryanair. Regulares", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Daniela Gonçalves Gomes, "Importância de Estabelecer e Gerir Relações nas Redes Sociais: Caso das empresas portuguesas e brasileiras", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2014
Elodie Carreira Zeferino, "Measuring Cruiser's Satisfaction of Lisbon and Intention to Return to Portugal as Independent Visitor", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2013
Nadine Raquel Jesus Silva, "Luxury Brands - Freeport Outlet Context", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2013
Rogério Quirino da Silva Correia , "Caracterização da empresa e da marca TAP: posicionamento, motivações e satisfação do cliente", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2013
Tomás Fernandes Homem Samuel da Silva, "Brand Equity nos Clubes Desportivos. O Caso do Sport Lisboa e Benfica", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2013
Daniela Cristina Silva Tavares, "Sustainability, environmental concern and recycling: higher education", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Cristiano Mineiro Branco de Araujo , "Antecedents of purchase intention: luxury clothing market in Brazil", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
André Dinis Santos Nogueira, "Values assoiated with luxury in consumer-brand relationship", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Angela Marina Janeiro VerissÍmo , "Portugal's nation brand image: Portuguese and Canadian comparisons?", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Arthur Filipe Barbosa de Araújo , "Films and destination image when violence is based on history", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Sofia Laura Gouveia de Freitas , "Quality of tourism information online: islands", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Andreia Catarina Valente dos Santos Lopes, "Market orientation and perceived quality: supermarket Aveiro", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Ana Beatriz Costa Silva , "Own brand and consumer behaviour", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Yesica Yudith da Silva Filipe , "Antecedents of brand equity: the case of continente, EDP and vodafone", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Medéia Veríssimo Silva de Araújo, "Experience marketing and the luxury hospitality industry", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
João Tiago da Cruz Carvalheiro , "Antecedents of affective behaviour with luxury cars", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Baishali Sarkar , "Attitude and intentions towards words and brand stimuli in print ad", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2012
Osvaldo Fernandes Gomes Viana , "Imagem de São Tomé e Príncipe do ponto de vista do turista", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Lucia Ferreira Martins , "Market orientation, quality and social responsibility: SME-aluminum", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Lara Marques Ribeiro , "Physical versus virtual stores: a comparison between ages and gender", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Ana Patrícia Marques da Fonseca Monteiro , "Internationalization of PT Innovation in South Africa - case study", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Aida Pereira dos Santos , "Orientation of the consumer to buy clothes online", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Rui Alexandre Sousa Lopes , "Development of a scale to measure cool brands", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Ana Regina Dias Pires , "Factors of participation in brand communities in Portugal", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Marta Almeida , "The Effect of SPA atmosphere on emotions and intentions", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Raquel Sofia de Almeida Batista , "Quality perceived by the users of IPSS Oliveira do Hospital", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Bruna Sofia Machado Duarte , "The role of social networks in online marketing business", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Maria José Abreu Trindade , "Re-uso de embalagens intactas: uma alternativa para conter o excesso de resíduos sólidos no ambiente", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Joana Patrícia Martins de Resende , "Determinantes for Participation in Social Networking", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Thiago Costa Duch , "Tourism Marketing: The João Pessoa destination and the World Cup 2014", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Alexandra Raquel Guimarães Alves , "Implementation of Quality Management in Nonprofit Organizations", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2011
Joana da Conceição Lopes Alves , "Market orientation, quality and social responsibility in SMEs", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2010
Mariana Neves Anileiro da Maia Ribeiro , "Support home: impact and quality perceived by the customer", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2010
Filipe M. L. Goulão , "Determinants of brand equity in online banking", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2010
Amândio da Gama Afonso , "Turismo em São Tomé e Príncipe: realidade ou utopia", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2010
Ana Sofia Antunes Azinheira Gonçalves , "(Development of new products in the commercial vehicle industry)", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2010
Anabela Martins Farinha , "Relationship marketing and internationalization: a case study", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2010
Hugo Daniel Oliveira Rios , "The market orientation of the Portuguese cork industry", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2010
Inês Perdiz Arrais , "Consumer behavior in the face of environmental issues", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Tania Graciete Teixeira da Cunha , "Relationship marketing and loyalty in online banking", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Sonia das Neves Mendes , "Quality and market orientation in a company in the electricity sector", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Maria João Simões Salgueiro , "Relationship with the brand and love brand in the automotive sector", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Cristina Perez Rico , "Perceived Risks and Benefits by Online Consumers", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Daniela Patrícia Cardoso Ramos , "Quality and satisfaction in three car brands", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Cátia Regina Pereira Gomes , "Corporate social responsibility perceived by consumers in the automotive sector", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Carlos Fernández García , "The brand image and Website Consumer Behavior", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Maria Reis Morais Gonçalves, "Quality of services in kindergarten in the district of Aveiro", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2009
Carla Arminda Rodrigues Monteiro , "Quality Management in the Hospital Services - Management of Complaints", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2008
Noémia Lay Aguiar Gomes , "Evaluation of quality in the services of university departments", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2008
Margarida Alexandra da Silva Fernandes , "Deleite e fidelidade do consumidor em Turismo no espaço rural (Delight and customer loyalty in Rural Tourism", Sandra Maria Correia Loureiro, Master Thesis, Concluded, 2008

Final Project

Inês Filipa de Sousa Moura, "Levando à co-criação de valor através do engajamento do consumidor: uma investigação dos antecedentes e consequentes do engajamento do consumidor em companhias aéreas", Sandra Maria Correia Loureiro, Final Project, Concluded, 2018
Maria Felício Crespo, "Os efeitos da Loja Virtual de Sapatos no Compromisso do Consumidor e Intenção Comportamental através da Telepresença, Estados Emocionais e Cognitivos: Exploração de dois estilos de música ambiente", Sandra Maria Correia Loureiro, Final Project, Concluded, 2018
Jaqueline Machado Salvador, "Plano de comunicação para a empresa anjo d'água swimwear", Sandra Maria Correia Loureiro, Final Project, Concluded, 2018
Francisco Maria de Almeida Tavares Pio Correia, "Audio Branding Empowerment - A Dissertation proposal about the interactive process between brands and consumer behavior", Sandra Maria Correia Loureiro, Final Project, Concluded, 2017
Vítor Manuel Henriques dos Santos Duarte, "The Positive Impact of Product Range Optimization in the Private Label of a Multinational Retail Company.", Sandra Maria Correia Loureiro, Final Project, Concluded, 2017
Paulo Jorge Padrão Anes, "Case Study: The Market is Calling for Biolage R.A.W", Sandra Maria Correia Loureiro, Final Project, Concluded, 2017
Paulo Jorge Padrão Anes, "Case study: the market is calling for biolage R.A.W.?- Master thesis, Instituto Universitário de Lisboa", Sandra Maria Correia Loureiro, Final Project, Concluded, 2017
Vítor Manuel Henriques dos Santos Duarte, "The positive impact of product range optimization in the private label of a multinational retail company", Sandra Maria Correia Loureiro, Final Project, Concluded, 2017
João Carlos Nogueira Galelo, "Social Networking in Nonprofit Organizations:The case of Amnesty International Portugal", Sandra Maria Correia Loureiro, Final Project, Concluded, 2016
Constantin Witt-Doerring, "An Empiric Analysis of the Online Market for the Adventure Travel Industry and the Resulting Opportunities for the Startup Adventurer", Sandra Maria Correia Loureiro, Final Project, Concluded, 2015
Ana Cláudia da Silva Castro, "Plano de Comunicação Digital - 3M Portugal", Sandra Maria Correia Loureiro, Final Project, Concluded, 2015
Mário Pedro dos Santos Marcelino de Matos Soares, "Plano de Negócio Turismo Rural Casa do Lagar", Sandra Maria Correia Loureiro, Final Project, Concluded, 2014
Maria Clara Laso Pinto, "Explore the Perception of Millennial Generation About CSR in Fashion Luxury Brands", Sandra Maria Correia Loureiro, Final Project, Concluded, 2014
Joana Lobo Machado Ribeiro e Castro, "Sazonalidade no Turismo. Novos Desafios à Sustentabilidade - O caso prático do Troiaresort", Sandra Maria Correia Loureiro, Final Project, Concluded, 2013
Sérgio Nuno Telo Simões Penedo, "A Experiência do Turismo Rural e a Intenção de Comportamento", Sandra Maria Correia Loureiro, Final Project, Concluded, 2013
Pedro Miguel dos Santos Coelho, "Emotional Branding and Logo Design: Exploratory study in the information technology market", Sandra Maria Correia Loureiro, Final Project, Concluded, 2013

Scientific Activities

Scientific Articles in International Journals

Loureiro, S. M. C., Guerreiro, J. & Faizan Ali (2020). 20 years of research on virtual reality and augmented reality in tourism context: A text-mining approach. Tourism Management. 77, 104028, Ciência-IUL, Indexada (SCOPUS)
Souto, D., Loureiro, S. M. C. & Coutreiras, M (2019). THE IMPACT OF NOSTALGIA AND PROBABILITY MARKERS ON THE EFFECTIVENESS OF ADVERTISING CREATIVE STRATEGIES. Journal of Promotion Management., Ciência-IUL
Loureiro, S. M. C., Radic, A. & Breazeale, M. (2019). Happiness from rural experience in Dalmatia: exploring the role of tourist mindfulness as moderator. Journal of Vacation Marketing. 25 (3), 279 -300, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Jaime Romero & Bilro, R.G. (2019). Stakeholder engagement in co-creation processes for innovation: A systematic literature review and case study. Journal of Business Research. ahead-of-print, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C., Bilro, R.G. & Japutra, A. (2019). The effect of consumer-generated media stimuli on emotions and consumer brand engagement. Journal of Product and Brand Management. ahead-of-print (ahead-of-print), Ciência-IUL, Indexada (SCOPUS)
Bilro, R. G., Loureiro, S. M. C. & Guerreiro, J. (2019). Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy. Journal of Hospitality Marketing and Management. 28 (2), 147-171, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., De Plaza, M. A. P. & Taghian, M. (2019). The effect of benign and malicious envies on desire to buy luxury fashion items. Journal of Retailing and Consumer Services . N/A (N/A), Ciência-IUL, Indexada (SCOPUS)
Santana, S. & Loureiro, S. M. C. (2019). Analysing drivers and outcomes of job and professional satisfaction at health centres in Portugal. Benchmarking: An International Journal. 26 (4), 1357-1375, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Sarmento, E. M. (2019). Place attachment and tourist engagement of major visitor attractions in Lisbon. Tourism and Hospitality Research. N/A (N/A), Ciência-IUL, Indexada (SCOPUS/ISI)
Pina, L. S., Loureiro, S. M. C., Rita, P., Sarmento, E. M., Bilro, R. G. & Guerreiro, J. (2019). Analysing consumer-brand engagement through appreciative listening on social network platforms. Journal of Promotion Management. 25 (3), 304-313, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C., Serra, J. & Guerreiro, J. (2019). How fashion brands engage on social media: a netnography approach. Journal of Promotion Management. 25 (3), 367-378, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C., Guerreiro, J., Eloy, S., Langaro, D. & Panchapakesan, P. (2019). Understanding the use of Virtual Reality in Marketing: a text mining-based review. Journal of Business Research. 100, 514-530, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Sarmento, E. M. (2018). Enhancing brand equity through emotions and experience: the banking sector. International Journal of Bank Marketing. 36 (5), 868-883, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Koo, D.-M. & Breazeale, M. (2018). The role of need for self-expression and arousal to commit university students for environmental responsibility behaviours. World Review of Entrepreneurship, Management and Sustainable Development. 14 (1-2), 62-79, Ciência-IUL, Indexada (SCOPUS)
Bilro, R. G., Loureiro, S. M. C. & Ali, F. (2018). The role of website stimuli of experience on engagement and brand advocacy. Journal of Hospitality and Tourism Technology. 9 (2), 204-222, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Sarmento, E. M. & Galelo, J. (2018). Exploring sources and outcomes of trust and commitment to nonprofit organizations: the case of Amnesty International Portugal. International Journal of Non-profit and Voluntary Sector Marketing. 23 (3), Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. (2018). Tell what you want but do not irritate me: a senior perspective about advertising. Journal of Promotion Management. 24 (2), 198-214, Ciência-IUL, Indexada (SCOPUS)
Kastenholz, E., Carneiro, M. J., Marques, C. P. & Loureiro, S. M. C. (2018). The dimensions of rural tourism experience: impacts on arousal, memory, and satisfaction. Journal of Travel and Tourism Marketing. 35 (2), 189-201, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Kaufmann, H. R. (2018). The role of online brand community engagement on positive or negative self-expression word-of-mouth. Cogent Business and Management. 5 (1), Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Ferreira, E.S. (2018). Engaging visitors in cultural and recreational experience at museums. Anatolia. 29 (4), 581-592, Ciência-IUL, Indexada (SCOPUS/ISI)
Prentice, C. & Loureiro, S. M. C. (2018). Consumer-based approach to customer engagement - the case of luxury brands . Journal of Retailing and Consumer Services . 43, 325-332, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Koo, D.-M. (2018). Following up the article "Effects of atmospherics on emotions and intention with respect to involvement in different shopping environments" by Loureiro, Koo, and Ribeiro. Journal of Global Scholars of Marketing Science. 28 (2), 208-213, Ciência-IUL, Indexada (ISI)
Loureiro, S. M. C., Maximiano, M. & Panchapakesan, P. (2018). Engaging fashion consumers in social media: the case of luxury brands. International Journal of Fashion Design, Technology and Education. 11 (3), 310 -321, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C., Cavallero, L. & Miranda, F. J. (2018). Fashion brands on retail websites: customer performance expectancy and e-word-of-mouth. Journal of Retailing and Consumer Services . 41, 131-141, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Fialho, A. F. (2017). The role of intrinsic in-flight cues in relationship quality and behavioural intentions: segmentation in low-mindful and mindful passengers. Journal of Travel and Tourism Marketing. 34 (7), 948-962, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Kaufmann, H. R. (2017). Advertising and country-of-origin images as sources of brand equity and the moderating role of brand typicality. Baltic Journal of Management. 12 (2), 153-170, Ciência-IUL, Indexada (SCOPUS/ISI)
Roschk, H., Loureiro, S. M. C. & Breitsohl, J. (2017). Calibrating 30 years of experimental research: a meta-analysis of the atmospheric effects of music, scent, and color. Journal of Retailing. 93 (2), 228-240, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Costa, I. & Panchapakesan, P. (2017). A passion for fashion: the impact of social influence, vanity and exhibitionism on consumer behaviour. International Journal of Retail & Distribution Management. 45 (5), 468-484, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Ferreira, E. M. & Witt-Dörring, C. (2017). Perceptions of the teutonic online market and opportunities for adventure travel industry. Revista Turismo e Desenvolvimento. 1 (27-28), 1435-1445, Ciência-IUL
Loureiro, S. M. C., Sarmento, E. M. & Middendorf, J. (2017). New-age elderly in Germany - how to live better with healthy experiences. Revista Turismo e Desenvolvimento. 1 (27-28), 2179-2191, Ciência-IUL
Loureiro, S. M. C. & Sarmento, E. M. (2017). Making museums attractions to tourists: serious leisure, meaningfulness and emotions as drivers to engagement. Revista Turismo e Desenvolvimento. 1 (27-28), 825-835, Ciência-IUL
Sarmento, E., Loureiro, S. & Martins, R. (2017). Foodservice tendencies and tourists lifestyle: new trends in tourism. Revista Turismo e Desenvolvimento. 1 (27-28), 2265-2277, Ciência-IUL
Carvalho, T. F. F., Sarmento, E. M. & Loureiro, S. M. C. (2017). Insights about destination brand: Madeira case study. Tourism and Hospitality International Journal. 9 (1), 12-33, Ciência-IUL
Cunha, N. & Loureiro, S. (2017). Wine tourism activities as facilitators of relationship quality in wine sector. Revista Turismo e Desenvolvimento. 1 (27-28), 1023-1029, Ciência-IUL
Prentice, C. & Loureiro, S. M. C. (2017). An asymmetrical approach to understanding configurations of customer loyalty in the airline industry. Journal of Retailing and Consumer Services . 38, 96-107, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Miranda, F. J. (2017). An examination of the role of arousal and actual behaviour on commitment towards recycling and environmental preservation. International Journal of Environment and Waste Management. 20 (3), 187-202, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C. (2017). Exploring the attractiveness of manufacturer brands and retailer own-brands in supermarket context. International Journal of Retail & Distribution Management. 45 (10), 1095-1113, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Sarmento, E. M. & Le Bellego, G. (2017). The effect of corporate brand reputation on brand attachment and brand loyalty: automobile sector. Cogent Business and Management. 4, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Gorgus, T. & Kaufmann, H. R. (2017). Antecedents and outcomes of online brand engagement: the role of brand love on enhancing electronic-word-of-mouth. Online Information Review. 41 (7), 985-1005, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. (2017). Medical tourists emotional and cognitive response to credibility and Servicescape. Current Issues in Tourism. 20 (15), 1633-1652, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & da Cunha, N. P. (2017). Wine prestige and experience in enhancing relationship quality and outcomes: wine tourism in Douro. International Journal of Wine Business Research. 29 (4), 434-456, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Kaufmann, H. R. (2016). Luxury values as drivers for affective commitment: the case of luxury car tribes. Cogent Business and Management. 3 (1), Ciência-IUL, Indexada (SCOPUS/ISI)
Kaufmann, H. R., Loureiro, S. M. C. & Manarioti, A. (2016). Exploring behavioural branding, brand love and co-creation. Journal of Product and Brand Management. 25 (6), 516-526, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Sarmento, E. M. & Witt-Dörring, C. (2016). An empiric analysis of the online market for the adventure travel tourism industry in Germany. Tourism and Hospitality International Journal. 7 (1), 49-69, Ciência-IUL
Loureiro, S. M. C. & Breazeale, M. (2016). Pressing the buy button: generation Y's online clothing shopping orientation and its impact on purchase. Clothing and Textiles Research Journal. 34 (3), 163-178, Ciência-IUL, Indexada (SCOPUS/ISI)
Ferreira, E. S. & Loureiro, S. M. C. (2016). Brand love relationship: a true love or a missing story?. Revista Lusófona de Economia e Gestão das Organizações. 4, 33-56, Ciência-IUL
Loureiro, S. M. C. & Kaufmann, H. R. (2016). Committing Millennials towards recycling and environmental preservation. Journal of Promotion Management. 22 (2), 224-237, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C. & Gomes, D. G. (2016). Companies-publics relationships on Facebook: Portuguese and Brazilian context. Journal of Promotion Management. 22 (5), 705-718, Ciência-IUL, Indexada (SCOPUS)
Bilro, R. G. & Loureiro, S. M. C. (2016). Framework for success of online brand management: a systematic literature review. World Review of Entrepreneurship, Management and Sustainable Development. 12 (2-3), 300-317, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C., Sarmento , E. M., Lopes, R. & Jin, K. N. (2015). Feeling better while waiting: hospital lobby in Portugal and South Korea. Asian Journal of Business Research. 5 (2), 58-72, Ciência-IUL
Miranda Gonzalez, F. J., Rubio Lacoba, S., Chamorro Mera, A. & Loureiro, S. M. C. (2015). Determinantes de la intención de uso de Facebook en el proceso de decisión de compra. Investigaciones Europeas de Dirección y Economía de la Empresa. 21 (1), 26-34, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Ferreira, E. S. (2015). Tourism destination competitiveness in São Tomé and Príncipe. Anatolia. 26 (2), 217-229, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. (2015). The role of website quality on PAD, attitude and intentions to visit and recommend island destination. International Journal of Tourism Research. 17 (6), 545-554, Ciência-IUL, Indexada (SCOPUS/ISI)
da Cunha, N. P., Loureiro, S. M. C. & Rego, A. (2015). Exploring the attitudes of bottled wine distributors toward wine producers in the Portuguese wine sector. Journal of International Food and Agribusiness Marketing. 27 (1), 15-32, Ciência-IUL, Indexada (SCOPUS)
Drennan, J., Bianchi, C., Cacho-Elizondo, S., Loureiro, S. M. C., Guibert, N. & Proud, W. (2015). Examining the role of wine brand love on brand loyalty: a multi-country comparison. International Journal of Hospitality Management. 49, 47-55, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C., Pires, A. R. & Kaufmann, H. R. (2015). Creating value for customers through engagement and participation in brand communities. International Journal of Business Performance Management. 16 (2-3), 114-132, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & de Araújo, A. F. B. (2015). Negative film plot and tourists' image and intentions: the case of City of God. Journal of Travel and Tourism Marketing. 32 (4), 352-365, Ciência-IUL, Indexada (SCOPUS/ISI)
Zeferino, E.C., Loureiro, S. M. C. & Rita, P. (2014). How visitors of luxury cruises perceive a tourist destination: internal determinants, satisfaction and intention to return. Revista Turismo e Desenvolvimento. 21/22, 49-58, Ciência-IUL
Loureiro, S. M. C. & Roschk, H. (2014). Differential effects of atmospheric cues on emotions and loyalty intention with respect to age under online/offline environment. Journal of Retailing and Consumer Services. 21 (2), 211-219, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C. (2014). The role of the rural tourism experience economy in place attachment and behavioral intentions. International Journal of Hospitality Management. 40, 1-9, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Ferreira, E. S. (2014). Medical tourism: how lobby servicescape may influence customers image and pleasure. Revista Turismo e Desenvolvimento. 21/22, 23-32, Ciência-IUL
Dias-Sardinha, I., Ross, D. & Loureiro, S. M. C. (2014). Rescue archaeology heritage valuation in Europes largest dam - Alqueva: ex-situ products as elements of creative tourism. PASOS Revista de Turismo y Patrimonio Cultural. 12 (3), 623-634, Ciência-IUL
Loureiro, S. M. C., Miranda, F. & Breazeale, M. (2014). Who needs delight? The greater impact of value, trust and satisfaction in utilitarian, frequent-use retail. Journal of Service Management. 25 (1), 101-124, Ciência-IUL, Indexada (SCOPUS/ISI)
de Araújo, C. & Loureiro, S. M. C. (2014). The effect of subjective norm, perceived control, attitude, and past experience on purchase intention of luxury clothes brands in Brazil. Encontros Científicos - Tourism and Management Studies. 10 (SI), 103-110, Ciência-IUL
Veríssimo, M. & Loureiro, S. M. C. (2014). Enhancers and tools to improve luxury customer experience: hotel managers perspective. Revista Turismo e Desenvolvimento. 21/22 , 197-206, Ciência-IUL
dos Santos Martins, H., Loureiro, S. M. C. & Amorim, M. (2014). Addressing environmental, financial and social sustainability in the management of higher education quality. Journal for International Business and Entrepreneurship Development. 7 (3), 181-198, Ciência-IUL
Loureiro, S. M. C. & de Araújo, C. (2014). Luxury values and experience as drivers for consumers to recommend and pay more. Journal of Retailing and Consumer Services. 21 (3), 394-400, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C. & Ribeiro, L. (2014). Virtual atmosphere: the effect of pleasure, arousal and delight on word-of-mouth. Journal of Promotion Management. 20 (4), 452-469, Ciência-IUL, Indexada (SCOPUS)
Cayolla, R. & Loureiro, S. M. C. (2014). Fans club brand relationship: football passion. International Journal of Business and Globalisation. 12 (1), 82-97, Ciência-IUL, Indexada (SCOPUS)
Miranda, F., Rubio, S., Chamorro, A. & Loureiro, S. M. C. (2014). Using social networks sites in the purchasing decision process. International Journal of E-Business Research. 10 (3), 18-35, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C., Lopes, R. & Kaufmann, H.R. (2014). How brand personality, brand identification and service quality influence service brand equity. Cogent Business and Management. 1 (1), 1-12, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C., Kaufmann, H. R. & Rabino, S. (2014). Intentions to use and recommend to others: an empirical study of online banking practices in Portugal and Austria. Online Information Review. 38 (2), 186-208, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Kaufmann, H.R. (2014). Intentions towards the sustainability of young adults: a cross-cultural comparison. World Review of Entrepreneurship, Management and Sustainable Development. 10 (2/3), 247-266, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C. & Ferreira, E. S. (2014). Tourism in São Tomé and Principe: the forgotten pearl. Revista Turismo e Desenvolvimento. 21/22 , 229-238, Ciência-IUL
Loureiro, S. M. C. (2013). The effect of perceived benefits, trust, quality, brand awareness/associations and brand loyalty on internet banking brand equity. International Journal of Electronic Commerce Studies. 4 (2), 139 -158, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C. & Kaufmann, H. R. (2013). The impact of islands image on tourists satisfaction and place identity. Journal for International Business and Entrepreneurship Development. 7 (1), 52-62, Ciência-IUL
Loureiro, S.M.C., Almeida, M. & Rita, P. (2013). The effect of atmospheric cues and involvement on pleasure and relaxation: The spa hotel context. International Journal of Hospitality Management. 35, 35-43, Ciência-IUL, Indexada (SCOPUS/ISI)
dos Santos Martins, H., Loureiro, S. M. C. & Amorim, M. (2013). Quality and sustainability in higher education institutions: key factors. International Journal of Management Cases. 15 (4), 315-330, Ciência-IUL
Estrela, R. & Loureiro, S. M. C. (2013). Advertising self-regulation and complaints: a comparative study in Portugal and Spain. South Asian Journal of Marketing and Management Research. 3 (8), 68-79, Ciência-IUL
Loureiro, S. M. C., Koo, D.-M. & Ribeiro, L. (2013). Effects of atmospherics on emotions and intention with respect to involvement under different shopping environments. Journal of Global Scholars of Marketing Science. 23 (4), 435-459, Ciência-IUL
Miranda, F., Rubio, S., Chamorro, A. & Loureiro, S. M. C. (2013). Facebook como herramienta de comunicación y venta: un análisis desde la oferta y la demanda. Cuadernos de Ciencias Económicas y Empresariales. 64 (1), 81-98, Ciência-IUL
Loureiro, S. M. C., Veríssimo, A. & Cayolla, R. (2013). The effect of Portuguese nation brand on cognitive brand image: Portuguese and Canadian comparison. International Journal of Management Cases. 15 (4), 247-264, Ciência-IUL
Loureiro, S. M. C., Miranda, F. J. & Pires, A. R. (2012). Driving forces behind participation and satisfaction with social networking sites. International Journal of Virtual Communities and Social Networking. 4 (4), 33-51, Ciência-IUL
Almeida, M. M. C. & Loureiro, S. M. C. (2012). Estímulos influenciadores do prazer e do relaxamento: o contexto do SPA em hotel termal em Portugal. Revista Turismo e Desenvolvimento. 3 (17/18), 1481-1493, Ciência-IUL
Loureiro, S.M.C., Kaufmann, H. R. & Vrontis, D. (2012). Brand emotional connection and loyalty. Journal of Brand Management. 20 (1), 13-27, Ciência-IUL, Indexada (SCOPUS)
Kaufmann, H. R., Loureiro, S. M. C., Basile, G. & Vrontis, D. (2012). The Increasing Dynamics between Consumers, Social Groups and Brands. Qualitative Market Research: An International Journal. 15 (4), 404-419, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C., Sardinha, I. & Reijnders, L. (2012). The effect of corporate social responsibility dimensions on consumer satisfaction and perceived value: the case of the automobile sector in Portugal. Journal of Cleaner Production. 37, 172-178, Ciência-IUL, Indexada (SCOPUS/ISI)
Pires, A. R. & Loureiro, S. M. C. (2012). O efeito das dimensões do estilo de vida de um destino turístico na satisfação global e no passa-palavra: o caso da Barragem de Alqueva. Revista Turismo e Desenvolvimento. 1 (17/18), 161-173, Ciência-IUL
Loureiro, S. M. C. & Miranda, F. (2012). DUAQUAL: calidad percibida por docentes y alumnos en la gestión universitaria. Cuadernos de Gestión. 12 (1), 107-122, Ciência-IUL, Indexada (SCOPUS)
Loureiro, S. M. C. & Kaufmann, H. R. (2012). Explaining love of wine brands. Journal of Promotion Management. 18 (3), 329-343, Ciência-IUL, Indexada (SCOPUS)
Laruccia, M. M., Tristão, J. A. M. & Loureiro, S. M. C. (2012). A conceptual approach for cannibalism between goods. Chinese Business Review. 11 (11), 989-995, Ciência-IUL
Loureiro, S. M. C. & Miranda, F. J. (2011). Brand equity and brand loyalty in the internet banking context: FIMIX-PLS market segmentation. Journal of Service Science and Management. 4 (4), 476-485, Ciência-IUL
Loureiro, S. M. C. & Kastenholz, E. (2011). Corporate reputation, satisfaction, delight, and loyalty towards rural lodging units in Portugal. International Journal of Hospitality Management. 30 (3), 575-583, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M.C. & Miranda, F. (2010). Calidad y satisfacción en el servicio de urgencias hospitalarias: análisis de un hospital de la zona centro de Portugal. Investigaciones Europeas de Dirección y Economía de la Empresa. 16 (2), 27-41, Ciência-IUL, Indexada (SCOPUS)
Santana, S. & Loureiro, S. M. C. (2010). Assessing benefits and risks of online shopping in Spain and Scotland. Portuguese Journal of Management Studies. 15 (2), 161-172, Ciência-IUL
Loureiro, S. M. C. (2010). Satisfying and delighting the rural tourists. Journal of Travel and Tourism Marketing. 27 (4), 396-408, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. & Miranda, F. J. M. (2009). Perceived quality in rural lodgings of Spain and Portugal: RURALQUAL Scale. Portuguese Journal of Management Studies. 14 (1), 33-52, Ciência-IUL
Loureiro, S. M. C. (2008). Gestão da qualidade em alojamentos de turismo no espaço rural. COGITUR-Journal of tourism studies. 1 (1), 41-72, Ciência-IUL
Loureiro, S. M. C. & Miranda, F. J. M. (2008). The importance of quality, satisfaction, trust and image in relation to rural tourism loyalty. Journal of Travel and Tourism Marketing. 25 (2), 117-136, Ciência-IUL, Indexada (SCOPUS/ISI)
Loureiro, S. M. C. (2008). Qualidade percebida do serviço em alojamentos rurais de Portugal e Espanha: análise oferta e procura . Revista Lusófona de Humanidades e Tecnologias. 11, 136-148, Ciência-IUL
Loureiro, S. M. C. & Miranda, F. J. M. (2006). Calidad, satisfacción y fidelidad en el turismo rural: un análisis hispano-portugués. Papers de Turisme. 40, 49-65, Ciência-IUL

Book Chapters

João Guerreiro, Sandra Loureiro (2020) "Unraveling E-WOM Patterns Using Text Mining and Sentiment Analysis", Guerreiro, J. & Loureiro, S. M. C. (2020). Unraveling E-WOM Patterns Using Text Mining and Sentiment Analysis. In Exploring the Power of Electronic Word-of-Mouth in the Services Industry. (pp. 88-100)., Ciência-IUL
Sandra Loureiro, Ricardo Godinho Bilro (2020) "Be or Not Be Online Engaged: Exploring the Flow From Stimuli to e-WOM on Online Retail Consumers.", IGI GlobalLoureiro, S. M. C. & Bilro, R.G. (2020). Be or Not Be Online Engaged: Exploring the Flow From Stimuli to e-WOM on Online Retail Consumers. In S. Loureiro, & H. Kaufmann (Ed.), Exploring the Power of Electronic Word-of-Mouth in the Services Industry. (pp. 18-34). Hershey, PA: IGI Global., Ciência-IUL
Daniela Souto, Sandra Loureiro, Soares, A. (2019) "When consumers complaints fall into public domain: Negative E-WOM on social media", IGISouto, D., Loureiro, S. M. C. & Soares, A. (2019). When consumers complaints fall into public domain: Negative E-WOM on social media. In Exploring the Power of Electronic Word-of-Mouth in the Services Industry.: IGI., Ciência-IUL
Mónica Mendes Ferreira, Hélia Gonçalves Pereira, Sandra Loureiro (2019) "Communication Tools in the Customer's Journey - Application to the Tourism Sector ", IGI GlobalFerreira, Mónica Mendes, Pereira, H. & Loureiro, S. M. C. (2019). Communication Tools in the Customer's Journey - Application to the Tourism Sector . In Exploring the Power of Electronic Word-of-Mouth in the Industry Services. (pp. 288-316). Hershey: IGI Global., Ciência-IUL
Sandra Loureiro, Eduardo Moraes Sarmento (2019) "Tourists lifestyle and foodservice tendencies in social media", RoutledgeLoureiro, S. M. C. & Ferreira, E. M. (2019). Tourists lifestyle and foodservice tendencies in social media. In Saurabh Kumar Dixit (Ed.), The Routledge handbook of gastronomic tourism. (pp. 301-311). Abingdon: Routledge., Ciência-IUL
Sandra Loureiro, Daniela Souto (2018) "How corporate social responsibility can influence brand equity", Nova Science PublishersLoureiro, S. M. C. & Souto, D. (2018). How corporate social responsibility can influence brand equity. In William D. Nelson (Ed.), Advances in business and management. (pp. 159-184). New York: Nova Science Publishers., Ciência-IUL
Sandra Loureiro, Padma Panchapakesan, Doignon, D. (2018) "Corporate Social Responsible Luxury: Reality or Fad?", Loureiro, S. M. C., Panchapakesan, P. & D. Doignon (2018). Corporate Social Responsible Luxury: Reality or Fad?. In Corporate Social Responsibility., Ciência-IUL
Sandra Loureiro, João Guerreiro (2018) "Psychological behavior of generation Y: living between real and virtual reality", NOVALoureiro, S. M. C. & Guerreiro, J. (2018). Psychological behavior of generation Y: living between real and virtual reality. In Megan Gerhardt and Joy VanEck Peluchette (Ed.), Millennials: Characteristics, Trends and Perspectives. New-York: NOVA., Ciência-IUL
Namércio Pereira da Cunha, Sandra Loureiro, Eduardo Sarmento Ferreira (2018) "Social partner characteristics as facilitators of the wine co-creation experiences", Palgraveda Cunha, N. P., Loureiro, S. M. C. & Ferreira, E.S. (2018). Social partner characteristics as facilitators of the wine co-creation experiences. In Marianna Sigala & Richard Robinson (Ed.), Managing and marketing wine tourism and destinations: theory and cases. Basingstoke: Palgrave., Ciência-IUL
Sandra Loureiro, Eduardo Moraes Sarmento (2017) "Relationship marketing on social software platforms", RoutledgeLoureiro, S. M. C. & Sarmento, E. M. (2017). Relationship marketing on social software platforms. In Saurabh Kumar Dixit (Ed.), The Routledge handbook of consumer behaviour in hospitality and tourism. (pp. 1-16). Abingdon, Oxford: Routledge., Ciência-IUL
Sandra Loureiro, Namércio Pereira da Cunha (2017) "Relationship quality between Portuguese wine producers and Chinese distributors insight and recommendations", ElsevierLoureiro, S. M. C. & Cunha, N. (2017). Relationship quality between Portuguese wine producers and Chinese distributors insight and recommendations. In Roberta Capitello, Steve Charters, David Menival and Jingxue (Jessica) Yuan (Ed.), The wine value chain in China: consumers, marketing, and the wider world. (pp. 163-186). Cambridge: Elsevier., Ciência-IUL
Sandra Loureiro (2017) "Fashion luxury brands: bridging the gaps between cutting-edge fashion and corporate social responsibility concerns", SpringerLoureiro, S. M. C. (2017). Fashion luxury brands: bridging the gaps between cutting-edge fashion and corporate social responsibility concerns. In Tsan-Ming Choi, Bin Shen (Ed.), Luxury fashion retail management. (pp. 185-198). Singapore: Springer., Ciência-IUL
Sandra Loureiro, Marlene Paula Castro Amorim (2017) "Customers online interaction experiences with fashion brands: e-information and e-buying", InTechLoureiro, S. M. C. & Amorim, M. (2017). Customers online interaction experiences with fashion brands: e-information and e-buying. In Dragan Perakovic (Ed.), E-business - state of the art of ICT based challenges and solutions. (pp. 81-97). Rijeka: InTech., Ciência-IUL
Sandra Loureiro, Padma Panchapakesan (2016) "How to achieve subjective well-being through medical tourism: the engagement process through credibility, desire and experience", NOVA science publishers, IncLoureiro, S. M. C. & Panchapakesan, P. (2016). How to achieve subjective well-being through medical tourism: the engagement process through credibility, desire and experience. In Alexandra M. Columbus (Ed.), Advances in Psychology Research. (pp. 1-25). Estados Unidos da América: NOVA science publishers, Inc., Ciência-IUL
Elisa Giacosa, Francesca Culasso, Sandra Loureiro (2016) "The business of luxury brands: luxury car brand relationship", Cambridge Scholars PublishingGiacosa, E., Culasso, F. & Loureiro, S. M. C. (2016). The business of luxury brands: luxury car brand relationship. In Demetris Vrontis, Matteo Rossi and Stefano Bresciani (Ed.), Managing globalization: new business models, strategies and innovation. (pp. 25-49). Newcastle upon Tyne: Cambridge Scholars Publishing., Ciência-IUL
Francisco Javier Miranda González, Sergio Rubio, Antonio Chamorro, Sandra Loureiro (2016) "Analyzing the use of social networks sites in the purchasing decision process", IGI GlobalMiranda, F. J., Rubio, S., Chamorro, A. & Loureiro, S. M. C. (2016). Analyzing the use of social networks sites in the purchasing decision process. In In Lee (Ed.), Encyclopedia of e-commerce development, implementation, and management. (pp. 1550-1562).: IGI Global., Ciência-IUL
Sandra Loureiro, Dong-Mo Koo, Lara Ribeiro (2016) "Effects of atmospherics on emotions and intention with respect to involvement under different shopping environments", Taylor and FrancisLoureiro, S. M. C., Koo, D.-M. & Ribeiro, L. (2016). Effects of atmospherics on emotions and intention with respect to involvement under different shopping environments. In Gaetano Aiello, Raffaele Donvito and Tiziano Vescovi (Ed.), Global branding and country of origin: creativity and passion. (pp. 79-103). Abingdon: Taylor and Francis., Ciência-IUL
Sandra Loureiro (2015) "Loving and Hating Brands: Multiple Relationships between Consumers and Brands", IGI GlobalLoureiro, S. M. C. (2015). Loving and Hating Brands: Multiple Relationships between Consumers and Brands. In Hans-Ruediger Kaufmann (Ed.), Handbook of Research on Managing and Influencing Consumer Behavior. (pp. 417-438).: IGI Global., Ciência-IUL
Sandra Loureiro (2015) "Desenvolvimento sustentável e consumismo", Escolar EditoraLoureiro, S. M. C. (2015). Desenvolvimento sustentável e consumismo. In J. M. Carvalho Ferreira (Ed.), Perspectivas de Desenvolvimento Sustentável. (pp. 119-134).: Escolar Editora., Ciência-IUL
Sandra Loureiro, Rui Alexandre Solusa Lopes (2015) "Brand Self-distance vs Brand-self Approach: Multiple Relationships Between Consumers and Brands", NOVA science publishersLoureiro, S. M. C. & Lopes, R. (2015). Brand Self-distance vs Brand-self Approach: Multiple Relationships Between Consumers and Brands. In Alexandra M. Columbus (Ed.), Advances in Psychology Research. (pp. 65-86).: NOVA science publishers., Ciência-IUL
J. P. Caldeira,, Idalina Dias-Sardinha, Sandra Loureiro, D. Ross (2015) "Arqueologia de Salvamento: que valor para a sociedade? ", Escolar EditoraJ. P. Caldeira,, Sardinha, I., Loureiro, S. M. C. & D. Ross (2015). Arqueologia de Salvamento: que valor para a sociedade? . In J. M. Carvalho Ferreira (Ed.), Perspectivas de Desenvolvimento Sustentável. (pp. 83-104).: Escolar Editora., Ciência-IUL
Sandra Loureiro, Ana Regina Pires, Ricardo Cayolla (2014) "Consumption, Anti-Consumption and Consumption Communities: The Football Clubs and its Fans", IGI GlobalLoureiro, S. M. C., Pires, A. R. & Cayolla, R. (2014). Consumption, Anti-Consumption and Consumption Communities: The Football Clubs and its Fans. In Hans-Ruediger Kaufmann and Mohammad Fateh Ali Khan Panni (Ed.), Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices. (pp. 509-535). Hershey, Pennsylvania, USA: IGI Global., Ciência-IUL
Tiago Duch, Sandra Loureiro, Ana Brochado, Armando Luís Vieira (2013) "World Cup Brazil: insights into a sports tourism event.", Escola Superior de Gestão, Hotelaria e Turismo, Universidade do AlgarveDuch, T., Loureiro, S. M. C., Brochado, A. & Vieira, A. L. (2013). World Cup Brazil: insights into a sports tourism event. In Paulo Águas, Francisco Serra and José Santos (Ed.), TMS -Strategies in tourism organizations and destinations. (pp. 105-114).: Escola Superior de Gestão, Hotelaria e Turismo, Universidade do Algarve., Ciência-IUL
Sandra Loureiro (2013) "Antecedents and outcomes of participation in social networking sites", SpringerLoureiro, S. (2013). Antecedents and outcomes of participation in social networking sites. In Berthold Lausen, Dirk van den Poel & Alfred Ultsch (Ed.), Algorithms from & for Nature and Life-Studies in Classification, Data Analysis, and Knowledge Organization. (pp. 465-472). Berlim: Springer., Ciência-IUL
Ana Brochado, Sandra Loureiro, Cristina Barbosa (2013) "Slightly sparkling in its nature: Green wine brand knowledge", Faro: Escola Superior de Gestão, Hotelaria e Turismo, Universidade do AlgarveBrochado, A., Loureiro, S. M. C. & Barbosa, C. (2013). Slightly sparkling in its nature: Green wine brand knowledge. In Paulo Águas, Francisco Serra and José Santos (Ed.), TMS-Strategies in tourism organizations and destinations. (pp. 291-301).: Faro: Escola Superior de Gestão, Hotelaria e Turismo, Universidade do Algarve., Ciência-IUL
Sandra Loureiro (2013) "The remarkable consumer experience of brands as drivers to a deep consumer-brand relationship", NOVA publishersLoureiro, S. M. C. (2013). The remarkable consumer experience of brands as drivers to a deep consumer-brand relationship. In Doug Evans (Ed.), Psychology of Branding. (pp. 39-52). Washington, DC: NOVA publishers., Ciência-IUL
Sandra Loureiro (2012) "Tourism in rural areas: foundation, quality, and experience", InTechLoureiro, S.M.C. (2012). Tourism in rural areas: foundation, quality, and experience. In Murat Kasimoglu (Ed.), Visions for Global Tourism Industry - Creating and Sustaining Competitive Strategies. (pp. 441-460).: InTech., Ciência-IUL
Sandra Loureiro (2012) "Consumer-Brand Relationship: Foundation and State-of-the-Art", IGI GlobalLoureiro, S.M.C. (2012). Consumer-Brand Relationship: Foundation and State-of-the-Art. In Hans Ruediger Kaufmann, Mohammad Fateh Ali Khan Panni (Ed.), Customer- Centric Marketing Strategies: Tools for Building Organizational Performance. (pp. 413-434). Hershey: IGI Global., Ciência-IUL
Sandra Loureiro (2011) "Love and Loyalty in Car Brands: Segmentation Using Finite Mixture Partial Least Squares", SpringerLoureiro, S.M.C. (2011). Love and Loyalty in Car Brands: Segmentation Using Finite Mixture Partial Least Squares. In Wolfgang Gaul, Andreas Geyer-Schulz, Schmidt-Thieme and Jonas Kunze (Ed.), Challenges at the Interface of Data Analysis-Computer Science and Organization. (pp. 503-510). Alemanha: Springer., Ciência-IUL
Sandra Loureiro, Silvina Santana (2010) "Effect of consumer perceptions of web site brand personality and web site brand association on web site brand image", SpringerLoureiro, S.M.C. & Santana, S. (2010). Effect of consumer perceptions of web site brand personality and web site brand association on web site brand image. In Locarek-Junge and C. Weihs (Ed.), Classification as a Tool for Research - Studies in Classification, Data Analysis, and Knowledge Organization. (pp. 743-750). Berlim: Springer., Ciência-IUL

Conference Proceedings

Bilro, R.G., Loureiro, S. M. C. & Marques, M. I. (2017). Leaving footprints on online brand communities: the role of positive and negative engagement on commitment. In Conference book proceedings of the 46th European Marketing Academy Conference - EMAC 2017. Groningen, Ciência-IUL
Bilro, R. G. & Loureiro, S. M. C. (2017). Consumer-brand engagement through website stimuli. In Demetris Vrontis, Yaakov Weber, Evangelos Tsoukatos (Ed.), 10th Annual Conference of the EuroMed Academy of Business. (pp. 1951-1954). Rome: EuroMed Press., Ciência-IUL
Bilro, R.G. & Loureiro, S. M. C. (2017). Clarifying customer brand engagement boundaries: a systematic literature review approach. In Tihomir Vrane?evi?, Claudia Seabra, Doris Peru?i?, Miroslav Mandi?, Irena Pand?a (Ed.), Conference book proceedings of 6th Annual Conference of the Association for Promotion of Multidisciplinarity in Science and Business (M-SPHERE),. (pp. 5-5). Viseu, Ciência-IUL
Ferreira, E.S. & Loureiro, S. M. C. (2016). Captivating tourists to Museums: young versus senior museum visitors. In Ana Pasos (Ed.), Proceedings of the International conference on Tourism and Ageing. (pp. 1-11).: ISCTE-IUL., Ciência-IUL
Loureiro, S. M. C., I. Costa & Panchapakesan, P. (2016). It is all about Exhibitionism! The fashion passionate desire of e-buyers. In Christos Sarmaniotis and Gillian Wright (Ed.), Proceedings of the ICCMI 2016 - 4th International Conference on Contemporary Marketing Issues. (pp. 147-152). Heraklion: Greece: ICCMI 2016 ., Ciência-IUL
Loureiro, S. M. C. & G. Le Bellego (2016). Brand authenticity versus brand reputation: automobile sector. In David Fortin and Lucie K. Ozanne (Ed.), Conference book Proceedings of ANZMAC- Marketing in a Post-Disciplinary Era. (pp. 430-436). Christchurch, New Zealand: ANZMAC., Ciência-IUL
Loureiro, S. M. C. & J. Middendorf (2016). LIVING THE LIVE WITH HEALTHY EXPERIENCES: NEW-AGE ELDERLY IN GERMANY . In Ana Passos (Ed.), Proceedings of the International conference on Tourism and Ageing. (pp. 1-18). Lisboa: ISCTE.IUL., Ciência-IUL
J. Galelo & Loureiro, S. M. C. (2016). Cocriação em redes sociais de organizações não-governamentais: o caso da amnistia internacional. In osé Maria Cravalho Ferreira (Ed.), Proceeding of the workshop on Sustainability, third sector and social networks (Socius). (pp. 1-20).: SOCIUS., Ciência-IUL
Loureiro, S. M. C. & Panchapakesan, P. (2016). Self-image and subjective well-being in medical tourism: role of age and behavior intentions. In Ana Passos (Ed.), Proceedings of the International conference on Tourism and Ageing. (pp. 1-9).: ISCTE-IUL., Ciência-IUL
Loureiro, S. M. C. & Panchapakesan, P. (2016). It is all about desires! Motivation to engage in medical tourism practices and subjective well-being. In Juran Kim (Ed.), Proceeding of 2016 GAMMA-Global Marketing Conference -Bridging Asia and the World: Global Platform for interface between Marketing and Management. (pp. 1081-1091). Hong Kong: GAMMA-Global Marketing Conference., Ciência-IUL
Loureiro, S. M. C. (2016). In-flight attributes and mindful passengers: Relationship quality and behavioural intentions configurations. In Juran Kim (Ed.), Proceeding of 2016 GAMMA-Global Marketing Conference-Bridging Asia and the World: Global Platform for interface between Marketing and Management. (pp. 1032-1033). Hong Kong: GAMMA-Global Marketing Conference., Ciência-IUL
da Cunha, N. P. & Loureiro, S. M. C. (2016). Heritage and Social Events as facilitators of Relationship Quality in wine sector. In Ana Passos (Ed.), Proceedings of the International conference on Tourism and Ageing. (pp. 1-5).: ISCTE-IUL., Ciência-IUL
Loureiro, S. M. C. & F. Lima (2016). Managing the brand art gallery: art visualization and overall evaluation. In Juran Kim (Ed.), Proceeding of 2016 GAMMA-Global Marketing Conference -Bridging Asia and the World: Global Platform for interface between Marketing and Management. (pp. 1050-1061). Hong Kong: GAMMA-Global Marketing Conference., Ciência-IUL
Loureiro, S. M. C. (2016). Attachment in retailing sector: retailer own-brands or manufacturer brands? . In Demetris Drontis, Yaakov Weber and Evangelos Tsoukatos (Ed.), Conference book proceedings of 9th Euromed conference of the Euromed academy of business research- innovation, entrepreneurship and Digital Ecosystems. (pp. 513-531). Hong Kong: Euromed press., Ciência-IUL
S.h. Shahrabani, F. voulgaris, H. Desivilya-syna, E. Tsoukatos, V. Ambrósio & Loureiro, S. M. C. (2016). Factors shaping young tourists ' intentions to travel to Greece, Israel and Portugal: universal or idiosyncratic perceptions of young Greeks, Israelis and Portuguese?. In Demetris Drontis, Yaakov Weber and Evangelos Tsoukatos (Ed.), Conference book proceedings of 9th Euromed conference of the Euromed academy of business research- innovation, entrepreneurship and Digital Ecosystems. (pp. 2003-2004).: Euro, Ciência-IUL
Loureiro, S. M. C. & Ferreira, E.S. (2016). ENGAGING THE ELDERLY TOURISTS WITH MUSEUMS. In Ana Passos (Ed.), Proceedings of the International conference on Tourism and Ageing. (pp. 1-16). Lisboa: ISCTE-IUL., Ciência-IUL
Loureiro, S. M. C. & I. Costa (2016). Some antecedents and outcomes of passionate desire for fashion clothes and accessories. In Demetris Drontis, Yaakov Weber and Evangelos Tsoukatos (Ed.), Conference book proceedings of 9th Euromed conference of the Euromed academy of business research- innovation, entrepreneurship and Digital Ecosystems. (pp. 532-547). Warsaw, Poland: Euromed press., Ciência-IUL
Loureiro, S. M. C. & Ferreira, E.S. (2016). Engaging tourists with museums in the destination Lisbon. In David Fortin and Lucie K. Ozanne (Ed.), Conference book Proceedings of ANZMAC-Marketing in a Post-Disciplinary Era. (pp. 1020-1029). Christchurch, New Zealand: ANZMAC., Ciência-IUL
Loureiro, S. M. C. & Kaufmann, H. R. (2015). Shall we adopt the information about firms in Facebook? . In Claudio Vignali and Gianpaolo Vignali (Ed.), Conference book Abstract Proceedings of 12th CIRCLE International Conference. Zczecin, Ciência-IUL
Lopes, R. & Loureiro, S. M. C. (2015). When relationships go wrong: insights from previous studies. In Marc Fetscherin (Ed.), Proceeding of the 4th International Consumer-brand relationship. Porto, Ciência-IUL
Loureiro, S. M. C. (2015). Being a mindful tourist improves the lived rural experience? Insights from rural tourism experience. In Luk Warlop and Steve Muylle (Ed.), Proceeding of the 44th International EMAC conference-Collaboration in Research., Ciência-IUL
Lopes, R. & Loureiro, S. M. C. (2015). Adversity in Relationships: The Research Evidence. In Ming Lin and Len Tiu Wright (Ed.), Proceedings of 10th Global Brand Conference of the Academy of Marketing. Turku, Ciência-IUL
Loureiro, S. M. C. & Lopes, R. (2015). I want that smartphone! Sources of brand equity. In Demetris Drontis, Yaakov Weber and Evangelos Tsoukatos (Ed.), Conference book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment . Verona: Euromed Press., Ciência-IUL
Loureiro, S. M. C., R. Bilro & Koo, D.-M. (2015). Committing Consumers to sustainability: Portugal and South Korea Outlooks. In Ivo Pereira (Ed.), Conference book of proceedings of the 4th (MESD) International Conference on Multinational Enterprises and Sustainable Development (track: Technology and sustainability)., Ciência-IUL
Loureiro, S. M. C. & Lopes, R. (2015). I am so cool! Capturing the core Essence of the cool Boutique hotel. In Abraham Pizam and Youcheng Wang (Ed.), Conference book proceedings of the 3rd world research summit for tourism and hospitality and 1st USA-China tourism research summit: transforming partnerships (track: Marketing, branding and management). Orlando, Ciência-IUL
dos Santos Martins, Harley, Paes, L., Loureiro, S. M. C. & Amorim, M. (2015). Fatores críticos de sucesso no ensino de engenharia de produção: um estudo com abordagem qualitativa recorrendo a entrevistas em profundidade. In Regiane Máximo de Souza (Ed.), Anais do XXII Simpósio de engenharia de produção. Bauru-SP, Ciência-IUL
Loureiro, S. M. C., Ferreira, E.S. & Lopes, R. (2015). Internet in the intermediation role of travel agents: The Portuguese case. In Pedro Brito and Kim-Shyan Fam (Ed.), Proceeding of the 2015 MAG Scholar Global Business, Marketing and Tourism Conference. Porto, Ciência-IUL
C. Magalhães, Ferreira, E.S., Loureiro, S. M. C. & Lopes, R. (2015). I love you? but not unconditionally. Perceptions about luxury fashion brands. In Proceeding of the 2015 MAG Scholar Global Business, Marketing and Tourism Conference. Porto, Ciência-IUL
Loureiro, S. M. C., Ferreira, E.S., Lopes, R. & K. N. Jin (2015). Feeling better while waiting: the influence of intrinsic cues of hospital lobby in Portugal and South Korea. In Proceeding of the 2015 MAG Scholar Global Business, Marketing and Tourism Conference. Porto, Ciência-IUL
X. Ambrósio & Loureiro, S. M. C. (2015). Attitude and emotions of young Portuguese tourists toward international risk destinations. In Demetris Drontis, Yaakov Weber and Evangelos Tsoukatos (Ed.), Conference book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment. (pp. 2234-2438). Veroma: Euromed Pess., Ciência-IUL
Loureiro, S. M. C. & D. Gonçalves (2015). I am avoiding it! A seniors' perspectives about advertising. In Demetris Drontis, Yaakov Weber and Evangelos Tsoukatos (Ed.), Conference book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment . (pp. 2412-2415). Verona: Euromed press ., Ciência-IUL
Loureiro, S. M. C., Bilro, R.G. & Koo, D.-M. (2015). Committing Consumers to Sustainability: Portugal and South Korea Outlooks. In Conference book proceedings of 4th International Conference on Multinational Entreprises and Sustainable Development (MESD). Lisboa, Ciência-IUL
Loureiro, S. M. C., Ferreira, E.S. & M. C. Laso (2014). Exploring the perceptions of the millennial generation about corporate social responsibility in luxury fashion brands. In Paulo Águas, Francisco Serra and José Santos (Ed.), TMS - Tourism and Management Studies International Conference. 2014., Ciência-IUL
Brochado, A. & Loureiro, S. M. C. (2014). Wine consumer behaviours: exploring the drivers of wine brand equity and willingness to pay price premium. In Atas das XXIV Jornadas Luso-Espanholas de Gestão Científica., Ciência-IUL
Loureiro, S. M. C. & Lopes, R. (2014). How to achieve affective commitment in luxury car brand communities. In Sue Halliday (Ed.), Proceedings of 9th Global Brand conference of the Academy of Marketing-Theme: The trouble with Brands: Provocations and Possibilities. (pp. 16). Hatfield, Ciência-IUL
Zeferino, E.C., Loureiro, S. M. C. & Rita, P. (2014). How Visitors of Luxury Cruises Perceive a Tourist Destination: Internal Determinants, Satisfaction and Intention to Return. In INVTUR. Aveiro, Ciência-IUL
Loureiro, S. M. C., Koo, D.-M. & Breazeale, M. (2014). The role of affective commitment in driving environmental efforts: a cross-cultural study. In Juran Kim (Ed.), Proceeding of 2014 Global Marketing Conference -Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice . (pp. 66-84). Singapore, Ciência-IUL
Loureiro, S. M. C. (2014). Excitement, sophistication and uniqueness as drivers to consumer-luxury car brand relationship. In Demetris Drontis, Yaakov Weber and Shlomo Tarba (Ed.), Conference book proceedings of 7th Euromed conference of the Euromed academy of business research- The Future of Entrepreneurship. (pp. 913-917).: Euromed Press., Ciência-IUL
R. Bilro & Loureiro, S. M. C. (2014). Create, build and manage online brands for internet companies. In Demetris Drontis, Yaakov Weber and Shlomo Tarba (Ed.), Conference book proceedings of 7th Euromed conference of the Euromed academy of business research- The Future of Entrepreneurship . (pp. 1757-1762)., Ciência-IUL
Loureiro, S. M. C. & Ferreira, E.S. (2014). Attitudes and behaviours amongst a sample of young adults: recycling and prevent wastes. In TMS - Tourism and Management Studies International Conference. 2014., Ciência-IUL
Loureiro, S. M. C. & Ferreira, E.S. (2014). Driving information through social network: usefulness and adoption of information about firms in Facebook. In Paulo Águas, Francisco Serra and José Santos (Ed.), TMS - Tourism and Management Studies International Conference. 2014., Ciência-IUL
Brochado, A., Rita, P. & Loureiro, S. M. C. (2014). Assessing the role of perceived value on mobile data service usage: gender and age as moderators. In Atas das XXIV Jornadas Luso-Espanholas de Gestão Científica., Ciência-IUL
Loureiro, S. M. C. & Ferreira, E.S. (2014). The role of servicescape on customers emotion, perceived quality and image: the medical tourism context. In Juran Kim (Ed.), Proceeding of 2014 Global Marketing Conference -Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice . (pp. 1717-1729). Singapore, Ciência-IUL
Brochado, A. & Loureiro, S. M. C. (2014). Wine consumer behaviours: exploring the drivers of wine brand equity and willingness to pay price premium. In Atas das XXIV JORNADAS LUSO-ESPANHOLAS DE GESTÃO CIENTÍFICA. (pp. 1-10)., Ciência-IUL
Loureiro, S. M. C. (2014). Relationship quality as a function of luxury car brand image and personality. In Charlie Ragland and Mark Groza (Ed.), Proceedings of the 17th World Marketing Congress of the Academy of Marketing Science. (pp. 1-7). Lima, Ciência-IUL
Brochado, A., Rita, P. & Loureiro, S. M. C. (2014). Assessing the role of perceived value on mobile data service usage: gender and age as moderators. In Instituto Politécnico de Leiria (Ed.), Atas das XXIV JORNADAS LUSO-ESPANHOLAS DE GESTÃO CIENTÍFICA. (pp. 1-10)., Ciência-IUL
E. Tsoukatos, F. voulgaris, H. Desivilya-syna, S.h. Shahrabani, Sh. Teitler-Regev, P. Odrakiewicz...Loureiro, S. M. C. (2014). Factors shapping young tourists images of various touristic destinations: a comparative study in Greece, Israel, Poland and Portugal. In Demetris Drontis, Yaakov Weber and Shlomo Tarba (Ed.), Conference book proceedings of 7th Euromed conference of the Euromed academy of business research- The Future of Entrepreneurship . (pp. 1944-1947)., Ciência-IUL
Cayolla, R. & Loureiro, S. M. C. (2014). Consequences of Being Deeply in Love: the Fan-football Club Relationship. In Marc Fetscherin (Ed.), Proceeding of the 4th International Consumer-brand relationship. Porto, Ciência-IUL
Bilro, R.G. & Loureiro, S. M. C. (2014). Create, build and manage online brands for internet companies . In Demetris Drontis, Yaakov Weber and Shlomo Tarba (Ed.), Conference book proceedings of 7th Euromed conference of the Euromed academy of business research- The Future of Entrepreneurship . (pp. 1757-1762). Kristiansand, Ciência-IUL
Pires, A. R. & Loureiro, S.M.C. (2013). A study on antecedents and impacts of engagement and participation in brand communities in Portugal 2013. In Demetris Vrontis, Yaakov Weber and Shlomo Tarba (Ed.), Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation. (pp. 1820-1836).: EuroMed Press., Ciência-IUL
Cunha, N., Loureiro, S. M. C. & Rego, A. (2013). Relationship quality drives and outcomes: a systematic literature review approach. In Demetris Vrontis, Yaakov Weber and Shlomo Tarba (Ed.), Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation. (pp. 764-778).: EuroMed Press., Ciência-IUL
Araújo, A. F. & Loureiro, S. M. C. (2013). The effect of negative plot films on destination image: the case of Brazil. In H. Siringoringo, R. M. S. Laureano & A. A. Rosa (Ed.), Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis. (pp. 327-339).: ISCTE-IUL Publisher., Ciência-IUL
Veríssimo, M. & Loureiro, S. M. C. (2013). The effect of negative plot films on destination image: the case of Brazil. In In H. Siringoringo, R. M. S. Laureano & A. A. Rosa (Ed.), Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis. (pp. 327-339).: ISCTE-IUL Publisher., Ciência-IUL
Loureiro, S. M. C. & Oliveira-Brochado, A. (2013). Brand Relationships for Luxury Values: The Role of Brand Tribalism and Brand Reputation. In László Sajtos (Ed.), ANZMAC conference-Engaging with our future.: PANDORA electronic collection ., Ciência-IUL
dos Santos Martins, Harley, Loureiro, S. M. C. & Amorim, M. (2013). Critical Success Factors on Production Engineering Teaching: A Study with a Qualitative Approach Using In-Depth Interviewing. In H. Siringoringo, R. M. S. Laureano & A. A. Rosa (Ed.), Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis . (pp. 151-160).: ISCTE-IUL Publisher., Ciência-IUL
Ross, D., Loureiro, S. M. C. & Sardinha, I. (2013). Archaeological heritage valuation in Europes largest dam - Alqueva: ex-situ products as elements of creative tourism. In Elisabeth Kastenholz (Ed.), ORTE Conference-International Conference on Rural Tourism- Re-inventing rural tourism and the rural tourism experience -Conserving, innovating and co-creating for sustainability,. Aveiro, Ciência-IUL
Sarkar, B. & Loureiro, S. M. C. (2013). Attitude and Intentions Toward Verbal Messages In Print Advertising: Comparison India and Portugal. In H. Siringoringo, R. M. S. Laureano & A. A. Rosa (Ed.), Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis . (pp. 83-94).: ISCTE-IUL Publisher., Ciência-IUL
Brochado, A., Loureiro, S. & Barbosa, C. (2013). Slightly Sparkling by Nature: Green Wine Brand Knowledge. In TMS Conference Series (2013) Strategies in Tourism Organizations and Destinations., Ciência-IUL
Loureiro, S. M. C. & de Araújo, C. (2013). Luxury Values as drivers for Consumer Behaviour: Luxury Clothes Brand Context. In Ming Lin and Len Tiu Wright (Ed.), Proceedings of 8th Global Brand Conference of the Academy of Marketing.-Theme: Brand, Corporate Identity and Reputation and Sustainability. (pp. 490-497).: Universidade Católica do Porto., Ciência-IUL
Loureiro, S. M. C. & Lopes, R. (2013). Cool brands: the social conscience and sustainability as new trends. In Ming Lin and Len Tiu Wright (Ed.), Proceedings of 8th Global Brand Conference of the Academy of Marketing-Theme: Brand, Corporate Identity and Reputation and Sustainability. (pp. 752-761).: Universidade Católica do Porto., Ciência-IUL
dos Santos Martins, Harley, Loureiro, S. M. C. & Amorim, M. (2013). Quality and Sustainability in Higher Education Institutions: Key Factors. In Claudio Vignali and Gianpaolo Vignali (Ed.), Conference book Proceedings of 10th CIRCLE International Conference. (pp. 114-115).: Access Press., Ciência-IUL
Cayolla, R. & Loureiro, S. M. C. (2013). Consequences of Being Deeply in Love: the Fan-football Club RelationshipConsequences of Being Deeply in Love: the Fan-football Club Relationship. In László Sajtos (Ed.), ANZMAC conference-Engaging with our future.: PANDORA electronic collection ., Ciência-IUL
Cunha, N., Loureiro, S. M. C. & Rego, A. (2013). Exploring the attitudes of bottle wine distributors toward the wine producers in the Portuguese wine sector. In Claudio Vignali and Gianpaolo Vignali (Ed.), Conference book Proceedings of 10th CIRCLE International Conference. (pp. 150-151).: Access Press., Ciência-IUL
Cayolla, R. & Loureiro, S. M. C. (2013). Football fans and their clubs: exploring the passion and the extreme connection. In Claudio Vignali and Gianpaolo Vignali (Ed.), Conference book Proceedings of 10th CIRCLE International Conference. (pp. 113-114).: Access Press., Ciência-IUL
Loureiro, S. M. C. & Brochado, A. (2013). Exploring how luxury values can influence the brand relationships trough brand tribalism and brand reputation. In ANZMAC 2013 - Australian and New Zeeland Marketing Academy Conference. (pp. 1-7)., Ciência-IUL
Loureiro, S. M. C., Veríssimo, A. & Cayolla, R. (2013). The effect of Portuguese Nation Brand on Cognitive Brand Image: Portuguese and Canadian comparison. In Claudio Vignali and Gianpaolo Vignali (Ed.), Conference book Proceedings of 10th CIRCLE International Conference. (pp. 103-104).: Access Press., Ciência-IUL
Cunha, N., Loureiro, S. M. C. & Rego, A. (2013). Channel Relationship Quality in Exchanges: a Systematic Literature Review Approach. In Maria M. Smirnova (Ed.), Conference book Proceedings of 4th EMAC CEE Regional Conference Marketing Theory Challenges in Emerging Society. St- Petersburg , Ciência-IUL
Cayolla, R. & Loureiro, S. M. C. (2013). What Football Consumers are Willing to Do to be Close to Their Football Club Brand?. In Michael Breazeale, Susan Fournier, and Jill Avery (Ed.), 4th International Consumer brand relationships-The (R)evolution of Consumer-Brand Relationships. Boston, Ciência-IUL
Duch, T., Loureiro, S., Brochado, A. & Vieira, A. L. (2013). World Cup Brazil: Insights into a Sports Tourism Event. In TMS Cobference Series (2013). Strategies in Tourism Organizations and Destinations., Ciência-IUL
Loureiro, S. M. C., Filipe, Y. & Pires, A. R. (2013). Exploring the antecedents of brand equity in service industry . In Demetris Vrontis, Yaakov Weber and Shlomo Tarba (Ed.), Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation . (pp. 1434-1447).: EuroMed Press., Ciência-IUL
Veríssimo, M. & Loureiro, S. M. C. (2013). Experience marketing and the luxury travel industry. In Encontros Científicos - Tourism & Management Studies. (pp. 296-302).: Escola Superior de Gestão, Hotelaria e Turismo. Universidade do Algarve ., Ciência-IUL
Araújo, A. F. B. & Loureiro, S. M. C. (2013). The role of cinema on the tourist destination image formation process. In José António C. Santos, Filipa Perdigão Ribeiro, Paulo Águas (Ed.), PROCEEDINGS TMS ALGARVE 2012: Tourism Management, Marketing, & ICT Management. (pp. 40-53). Algarve: ESGHT-Universidade do Algarve., Ciência-IUL
Sarkar, B. & Loureiro, S. M. C. (2013). A framework to analyse the effect of hotel websites stimuli on emotions, attitude and intentions moderated by sensory curiosity; language of instruction; classification of hotel; and annual income of customer. In José António C. Santos, Filipa Perdigão Ribeiro, Paulo Águas (Ed.), PROCEEDINGS TMS ALGARVE 2012: Tourism Management, Marketing, & ICT Management. (pp. 331-342). Algarve: ESGHT-Universidade do Algarve., Ciência-IUL
dos Santos Martins, Harley, Loureiro, S.M.C. & Amorim, M. (2012). Um framework para os fatores críticos de sucesso no ensino superior que fundamentam aspectos de qualidade e sustentabilidade. In Daniel Lugend and Jair W. de F. Manfrinato (Ed.), Anais do XIX Simpósio de engenharia de produção . (pp. 0-0). Bauru-SP, Ciência-IUL
Santos, A. & Loureiro, S.M.C. (2012). The effect of online shopping orientation on perceived behavioural control and attitude toward online purchasing of clothes . In Seung-Hee Lee (Ed.), Global Marketing Conference. (pp. 1236-1253). Seoul: KSMS., Ciência-IUL
Loureiro, S.M.C. & Lopes, R. (2012). Brand credibility and self-brand connection as drivers to cool brands. In Seung-Hee Lee (Ed.), Global Marketing Conference. (pp. 1551-1569). Seoul: KSMS., Ciência-IUL
Loureiro, S.M.C. & Ribeiro, L. (2012). The impact of online atmospheric cues on emotions and word-of-mouth: gender differentiation. In Demetris Vrontis, Yaakov Weber, Hans Ruediger Kaufmann, and Shlomo Tarba (Ed.), 5TH EuroMed. (pp. 828-844).: EuroMed Press., Ciência-IUL
Martins, H., Loureiro, S.M.C. & Amorim, M. (2012). Critical success factors as drivers to quality and sustainable in higher education institutions. In Demetris Vrontis, Yaakov Weber, Hans Ruediger Kaufmann, and Shlomo Tarba (Ed.), 5TH EuroMed. (pp. 457-477). Glion-Montreux: EuroMed Press., Ciência-IUL
Loureiro, S.M.C. (2012). Brand experience and willingness to sacrifice for a brand. In Seung-Hee Lee (Ed.), Global Marketing Conference. (pp. 57-74). Seoul: KSMS., Ciência-IUL
Loureiro, S.M.C. & de Araújo, C. (2012). Customers' attitude, Behavioural Control and Subjective Norms: Insights from Brazilian Luxury Clothes Market. In Jenni Romaniuk (Ed.), ANZMAC-conference. (pp. 0-0).: PANDORA electronic collection ., Ciência-IUL
Loureiro, S.M.C. & Almeida, M. (2012). The effect of atmospheric cues and place attachment on pleasure and relaxation: the spa hotel context . In Seung-Hee Lee (Ed.), Global Marketing Conference. (pp. 2075-2093). Seoul: KSMS., Ciência-IUL
Pinho, A., Loureiro, S.M.C. & Kastenholz, E. (2012). The effects on heterosexuals of advertising targeting homosexuals: the moderate effects of gender, culture and personality traits. In Margaret Morrison (University of Tennessee (Ed.), American Academy Advertising Conference. (pp. 1-10). Myrtle Beach: AAA., Ciência-IUL
Loureiro, S.M.C., Pires, A.R. & Kaufmann, H.R. (2012). Sustainability attitudes and behaviours in higher education: a cross-cultural comparison. In Demetris Vrontis, Yaakov Weber, Hans Ruediger Kaufmann, and Shlomo Tarba (Ed.), 5th EuroMed. (pp. 845-864).: EuroMed Press., Ciência-IUL
Loureiro, S.M.C. (2011). Effects of Corporate Social Responsibility in Affective Commitment and Loyalty. In Ming Lin and Len Tiu Wright (Ed.), 7th Global Brand Conference of the Academy of Marketing´. (pp. 89-91). Oxford: GBC., Ciência-IUL
Loureiro, S.M.C. (2011). Consumer´s Love and Willingness to Sacrifice for a Brand. In Martin MacCarthy (Ed.), ANZMAC conference-Marketing in the Age of Consumerism: Jekyll or Hyde? . (pp. 0-0). Perth: anzmac-Pandora., Ciência-IUL
Loureiro, S.M.C. & Pires, A. (2011). Antecedents and Outcomes of Participation in Brand Communities: The Portuguese Perspective. In Martin MacCarthy (Ed.), ANZMAC. (pp. 0-0). Perth: ANZMZC-Pandora., Ciência-IUL
Laruccia, M., Loureiro, S.M.C. & Rui, Lopes (2011). Cannibalism Between Goods. In Martin MacCarthy (Ed.), ANZMAC conference-Marketing in the Age of Consumerism: Jekyll or Hyde? . (pp. 0-0). Perth: ANZMAC-Pandora., Ciência-IUL
Loureiro, S.M.C. & Kaufmann, H. A. (2011). The effect of dimensions of destination image on satisfaction and place identity: the case of Sao Tome and Principe islands. In Demetris Vrontis, Yaakov Weber, Hans Ruediger Kaufmann, and Shlomo Tarba (Ed.), EuroMed. (pp. 1129-1138). Elounda: EuroMed Press., Ciência-IUL
Loureiro, S.M.C. & Lopes, R. (2011). Characteristics of Cool Brands: The Development of a Scale. In Martin MacCarthy (Ed.), ANZMAC conference-Marketing in the Age of Consumerism: Jekyll or Hyde? . (pp. 0-0). Perth: ANZMAC-Pandora., Ciência-IUL
Loureiro, S.M.C. & Ribeiro, L. (2011). The Effect of Atmosphere on Emotions and Online Shopping Intention: Age Differentiation. In Martin MacCarthy (Ed.), ANZMAC conference-Marketing in the Age of Consumerism: Jekyll or Hyde?. (pp. 0-0). Perth: ANZMAC-Pandora., Ciência-IUL
Loureiro, S.M.C., Kaufmann, H.R. & Estrela, R. (2011). The influence of brand image and brand satisfaction on wine love and loyalty. In Demetris Vrontis, Yaakov Weber, Hans Ruediger Kaufmann, and Shlomo Tarba (Ed.), EuroMed. (pp. 1131-1139). Elounda: EuroMed Press., Ciência-IUL
Dias, A., Pereira, R. & Loureiro, S.M.C. (2010). Dynamic Capabilities: Towards a construct linking marketing capabilities and performance. In D.Vrontis, Y. Weber, R. Kaufmann, and S. Tarba (Ed.), 3rd EuroMed Conference of the EuroMed Academy of Business-Business Developments Across- Countries And Cultures . (pp. 1341-1346). Nicosia: EuroMed Press., Ciência-IUL
Kaufmann, H.R., Loureiro, S.M.C., Basile, D. & Vrontis, D. (2010). New Consumer Role in Brand Community: From Attractiveness to an Active Member and Embedded Learning. In D.Vrontis, Y. Weber, R. Kaufmann, and S. Tarba (Ed.), 3rd EuroMed Conference of the EuroMed Academy of Business-Business Developments Across- Countries And Cultures . (pp. 537-549). Nicosia: EuroMed Press., Ciência-IUL
Loureiro, S.M.C., Lienbacher, E. & Walter, E. (2010). Effects of customer value on internet banking corporate reputation and satisfaction: a comparative study in Portugal and Austria. In Eun Young Kim (Ed.), Global Marketing Conference-Marketing in a Turbulent Environment. (pp. 1977-1990). Tokyo: GMC., Ciência-IUL
Loureiro, S.M.C. & Santana, S. (2010). Web site brand attributes and e-shopper loyalty- A Comparative Study of Spain and Scotland. In Joaquim Filipe e José Cordeiro (Ed.), 6th WEBIST International conference on Web Information Systems and Technologies. (pp. 257-262). Setubal: INSTICC-6th WEBIST ., Ciência-IUL
Estrela, R. & Loureiro, S.M.C. (2010). Advertising self-regulation in Portugal and Spain: a comparative study. In D.Vrontis, Y. Weber, R. Kaufmann, and S. Tarba (Ed.), 3rd EuroMed Conference of the EuroMed Academy of Business-Business Developments Across- Countries And Cultures . (pp. 399-408). Nicosia: EuroMed Press., Ciência-IUL
Loureiro, S.M.C. (2010). Brand love as a driver of strengthening the relationship and the trust with the brand: an empirical study on car sector. In Eun Young Kim (Ed.), Global Marketing Conference-Marketing in a Turbulent Environment. (pp. 362-373). Tokyo: KSMS ., Ciência-IUL
Loureiro, S.M.C. & Santana, S. (2010). Web site brand image, relationship, and credibility as determinants of e-shopper loyalty. In Suzanne C. Beckmann, Torsten Ringberg, and Thomas Ritter (Ed.), 9th International EMAC Conference-The six senses: the essentials of marketing. (pp. 0-0). Copenhagen: Copenhagen Business School HandelshØjskolen (ISBN: 978-87-92569-01-1) ., Ciência-IUL
Loureiro, S.M.C. (2009). Segmentation Using Finite Mixture Partial Least Squares: loyalty and satisfaction perceived by customers of the supermarkets in Portugal. In V. E. Vinci, M. e Tenenhaus, R. Guan (Ed.), 6th International Conference on Partial Least Squares and Related Methods . (pp. 264-269). Beijing: Publishing House of Electronics Industry., Ciência-IUL
Neves, J. & Loureiro, S.M.C. (2009). Global Evaluation and Loyalty of Lisbon as a Tourist Destination Portugal. In D.Vrontis, Y. Weber, R. Kaufmann, and S. Tarba (Ed.), 2nd EuroMed Conference of the EuroMed Academy of Business-Managerial and Entrepreneurial Developments in the Mediterranean Area. (pp. 1210-1219). Salerno: EuroMed Press., Ciência-IUL

Research Projects

National Government/ Organization contract research - ?Funerary practices in Alentejo?s Recent Prehistory and socio-economic proceeds of heritage rescue projects?, Instituto Politécnico de Tomar, ISEG- SOCIUS, Membro, Instituto Politécnico de Tomar,, Project FCT: PTDC/HIS-ARQ/114077/2009, 2010-2014
National Government/ Organization contract research - ?The overall rural tourism experience and sustainable local community development?, Universidade de Aveiro, Universidade de Trás-os-Montes e Alto Douro, Instituto Politécnico de Viseu, Membro, Universidade de Aveiro, Project FCT PTDC/CS-GEO/104894/2008, 2009-2013
International Government/ Organization contract research - Clinical Continuity by Integrated Care, University of Southern Denmark; Universidade de Aveiro; University Medical Centre Groningen (Netherlands); IRCCS San Camillo, Venice (Italy); University of Glasgow (England); Hospital Clinic I Provincial de Barcelona (Spain); Hammel Neurocenter (Denmark);, Membro, University of Southern Denmark, European Project HOMECARE (2009)?Clinical Continuity by Integrated Care. EU-FP7 ICT, 2009-2012

International Communications

Oral Presentation

Bilro, R.G., Loureiro, S. M. C. & Marques, M. I. (2017). Leaving footprints on online brand communities: the role of positive and negative engagement on commitment. The European Marketing Academy Conference - EMAC 2017., Ciência-IUL
Bilro, R.G. & Loureiro, S. M. C. (2017). Clarifying customer brand engagement boundaries - a systematic literature review approach. 6th Annual Conference of the Association for Promotion of Multidisciplinarity in Science and Business (M-SPHERE)., Ciência-IUL
Loureiro, S. M. C. & Panchapakesan, P. (2016). It is all about desires! Motivation to engage in medical tourism practices and subjective well-being. Proceeding of 2016 GAMMA-Global Marketing Conference -Bridging Asia and the World: Global Platform for interface between Marketing and Management. 1081-1091, Ciência-IUL
Loureiro, S. M. C. (2016). In-flight attributes and mindful passengers: Relationship quality and behavioural intentions configurations. Proceeding of 2016 GAMMA-Global Marketing Conference-Bridging Asia and the World: Global Platform for interface between Marketing and Management. 1032-1033, Ciência-IUL
Loureiro, S. M. C. & F. Lima (2016). Managing the brand art gallery: art visualization and overall evaluation. Proceeding of 2016 GAMMA-Global Marketing Conference -Bridging Asia and the World: Global Platform for interface between Marketing and Management. 1050-1061, Ciência-IUL
Loureiro, S. M. C. (2016). Attachment in retailing sector: retailer own-brands or manufacturer brands? . Conference book proceedings of 9th Euromed conference of the Euromed academy of business research- innovation, entrepreneurship and Digital Ecosystems. 513-531, Ciência-IUL
S.h. Shahrabani, F. voulgaris, H. Desivilya-syna, E. Tsoukatos, V. Ambrósio & Loureiro, S. M. C. (2016). Factors shaping young tourists ' intentions to travel to Greece, Israel and Portugal: universal or idiosyncratic perceptions of young Greeks, Israelis and Portuguese?. Conference book proceedings of 9th Euromed conference of the Euromed academy of business research- innovation, entrepreneurship and Digital Ecosystems. 2003-2004, Ciência-IUL
Loureiro, S. M. C. & Ferreira, E.S. (2016). ENGAGING THE ELDERLY TOURISTS WITH MUSEUMS. Proceedings of the International conference on Tourism and Ageing. 1-16, Ciência-IUL
da Cunha, N. P. & Loureiro, S. M. C. (2016). Heritage and Social Events as facilitators of Relationship Quality in wine sector. Proceedings of the International conference on Tourism and Ageing. 1-5, Ciência-IUL
Loureiro, S. M. C. & I. Costa (2016). Some antecedents and outcomes of passionate desire for fashion clothes and accessories. Conference book proceedings of 9th Euromed conference of the Euromed academy of business research- innovation, entrepreneurship and Digital Ecosystems. 532-547, Ciência-IUL
Loureiro, S. M. C. & Ferreira, E.S. (2016). Engaging tourists with museums in the destination Lisbon. Conference book Proceedings of ANZMAC-Marketing in a Post-Disciplinary Era. 1020-1029, Ciência-IUL
J. Galelo & Loureiro, S. M. C. (2016). Cocriação em redes sociais de organizações não-governamentais: o caso da amnistia internacional. Proceeding of the workshop on Sustainability, third sector and social networks (Socius). 1-20, Ciência-IUL
Ferreira, E.S. & Loureiro, S. M. C. (2016). Captivating tourists to Museums: young versus senior museum visitors. Proceedings of the International conference on Tourism and Ageing. 1-11, Ciência-IUL
Loureiro, S. M. C. & G. Le Bellego (2016). Brand authenticity versus brand reputation: automobile sector. Conference book Proceedings of ANZMAC- Marketing in a Post-Disciplinary Era. 430-436, Ciência-IUL
Loureiro, S. M. C. & J. Middendorf (2016). LIVING THE LIVE WITH HEALTHY EXPERIENCES: NEW-AGE ELDERLY IN GERMANY . Proceedings of the International conference on Tourism and Ageing. 1-18, Ciência-IUL
Loureiro, S. M. C., Bilro, R.G. & Koo, D.-M. (2015). Committing Consumers to Sustainability: Portugal and South Korea Outlooks. 4th International Conference on Multinational Entreprises and Sustainable Development (MESD)., Ciência-IUL
Loureiro, S. M. C. (2015). Being a mindful tourist improves the lived rural experience? Insights from rural tourism experience. Proceeding of the 44th International EMAC conference-Collaboration in Research., Ciência-IUL
Loureiro, S. M. C. & Lopes, R. (2015). I am so cool! Capturing the core Essence of the cool Boutique hotel. Conference book proceedings of the 3rd world research summit for tourism and hospitality and 1st USA-China tourism research summit: transforming partnerships (track: Marketing, branding and management)., Ciência-IUL
Loureiro, S. M. C., Ferreira, E.S. & Lopes, R. (2015). Internet in the intermediation role of travel agents: The Portuguese case. Proceeding of the 2015 MAG Scholar Global Business, Marketing and Tourism Conference., Ciência-IUL
C. Magalhães, Ferreira, E.S., Loureiro, S. M. C. & Lopes, R. (2015). I love you? but not unconditionally. Perceptions about luxury fashion brands. Proceeding of the 2015 MAG Scholar Global Business, Marketing and Tourism Conference., Ciência-IUL
Loureiro, S. M. C., Ferreira, E.S., Lopes, R. & K. N. Jin (2015). Feeling better while waiting: the influence of intrinsic cues of hospital lobby in Portugal and South Korea. Proceeding of the 2015 MAG Scholar Global Business, Marketing and Tourism Conference., Ciência-IUL
X. Ambrósio & Loureiro, S. M. C. (2015). Attitude and emotions of young Portuguese tourists toward international risk destinations. Conference book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment. 2234-2438, Ciência-IUL
Loureiro, S. M. C. & D. Gonçalves (2015). I am avoiding it! A seniors' perspectives about advertising. Conference book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment . 2412-2415, Ciência-IUL
Loureiro, S. M. C. & Lopes, R. (2015). I want that smartphone! Sources of brand equity. Conference book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment ., Ciência-IUL
Bilro, R.G. & Loureiro, S. M. C. (2014). Create. Build and Manage Online Brands For Internet Companies. 7th Euromed conference of the Euromed academy of business research- The Future of Entrepreneurship., Ciência-IUL
Loureiro, S. M. C. (2014). Excitement, sophistication and uniqueness as drivers to consumer-luxury car brand relationship. Conference book proceedings of 7th Euromed conference of the Euromed academy of business research- The Future of Entrepreneurship . 913-917, Ciência-IUL
R. Bilro & Loureiro, S. M. C. (2014). Create, build and manage online brands for internet companies. Conference book proceedings of 7th Euromed conference of the Euromed academy of business research- The Future of Entrepreneurship . 1757-1762, Ciência-IUL
Brochado, A., Rita, P. & Loureiro, S. M. C. (2014). Assessing the role of perceived value on mobile data service usage: gender and age as moderators . XXIV JORNADAS LUSO-ESPANHOLAS DE GESTÃO CIENTÍFICA., Ciência-IUL
Loureiro, S. M. C. (2014). Relationship quality as a function of luxury car brand image and personality. Proceedings of the 17th World Marketing Congress of the Academy of Marketing Science. 1-7, Ciência-IUL
Brochado, A. & Loureiro, S. M. C. (2014). Wine consumer behaviours: exploring the drivers of wine brand equity and willingness to pay price premium. XXIV JORNADAS LUSO-ESPANHOLAS DE GESTÃO CIENTÍFICA., Ciência-IUL
Zeferino, E.C., Loureiro, S. M. C. & Rita, P. (2014). How Visitors of Luxury Cruises Perceive a Tourist Destination: Internal Determinants, Satisfaction and Intention to Return. INVTUR., Ciência-IUL
Loureiro, S. M. C. & de Araújo, C. (2013). Luxury Values as drivers for Consumer Behaviour: Luxury Clothes Brand Context. Proceedings of 8th Global Brand Conference of the Academy of Marketing.-Theme: Brand, Corporate Identity and Reputation and Sustainability. 490-497, Ciência-IUL
Cayolla, R. & Loureiro, S. M. C. (2013). Consequences of Being Deeply in Love: the Fan-football Club RelationshipConsequences of Being Deeply in Love: the Fan-football Club Relationship. ANZMAC conference-Engaging with our future., Ciência-IUL
Loureiro, S. M. C. & Lopes, R. (2013). Cool brands: the social conscience and sustainability as new trends. Proceedings of 8th Global Brand Conference of the Academy of Marketing-Theme: Brand, Corporate Identity and Reputation and Sustainability. 752-761, Ciência-IUL
dos Santos Martins, Harley, Loureiro, S. M. C. & Amorim, M. (2013). Quality and Sustainability in Higher Education Institutions: Key Factors. Conference book Proceedings of 10th CIRCLE International Conference. 114-115, Ciência-IUL
Duch, T., Loureiro, S., Brochado, A. & Vieira, A. L. (2013). World Cup Brazil: Insights into a Sports Tourism Event. TMS 2013 - TOURISM & MANAGEMENT STUDIES INTERNATIONAL CONFERENCE ., Ciência-IUL
Cunha, N., Loureiro, S. M. C. & Rego, A. (2013). Exploring the attitudes of bottle wine distributors toward the wine producers in the Portuguese wine sector. Conference book Proceedings of 10th CIRCLE International Conference. 150-151, Ciência-IUL
Cayolla, R. & Loureiro, S. M. C. (2013). Football fans and their clubs: exploring the passion and the extreme connection. Conference book Proceedings of 10th CIRCLE International Conference. 113-114, Ciência-IUL
Brochado, A. & Loureiro, S. M. C. (2013). Exploring how luxury values can influence the brand relationships trought brand tribalism and brand reputation. ANZMAC 2013 - Australian and New Zeeland Marketing Academy Conference., Ciência-IUL
Loureiro, S. M. C., Veríssimo, A. & Cayolla, R. (2013). The effect of Portuguese Nation Brand on Cognitive Brand Image: Portuguese and Canadian comparison. Conference book Proceedings of 10th CIRCLE International Conference. 103-104, Ciência-IUL
Brochado, A., Loureiro, S. & Barbosa, C. (2013). Slightly Sparkling by Nature: Green Wine Brand Knowledge. TMS ALGARVE 2013 - TOURISM & MANAGEMENT STUDIES INTERNATIONAL CONFERENCE., Ciência-IUL
Loureiro, S. M. C., Filipe, Y. & Pires, A. R. (2013). Exploring the antecedents of brand equity in service industry . Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation . 1434-1447, Ciência-IUL
Pires, A. R. & Loureiro, S.M.C. (2013). A study on antecedents and impacts of engagement and participation in brand communities in Portugal 2013. Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation. 1820-1836, Ciência-IUL
Cunha, N., Loureiro, S. M. C. & Rego, A. (2013). Relationship quality drives and outcomes: a systematic literature review approach. Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation. 764-778, Ciência-IUL
Araújo, A. F. & Loureiro, S. M. C. (2013). The effect of negative plot films on destination image: the case of Brazil. Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis. 327-339, Ciência-IUL
Loureiro, S. M. C. & Oliveira-Brochado, A. (2013). Brand Relationships for Luxury Values: The Role of Brand Tribalism and Brand Reputation. ANZMAC conference-Engaging with our future., Ciência-IUL
Veríssimo, M. & Loureiro, S. M. C. (2013). The effect of negative plot films on destination image: the case of Brazil. Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis. 327-339, Ciência-IUL
dos Santos Martins, Harley, Loureiro, S. M. C. & Amorim, M. (2013). Critical Success Factors on Production Engineering Teaching: A Study with a Qualitative Approach Using In-Depth Interviewing. Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis . 151-160, Ciência-IUL
Sarkar, B. & Loureiro, S. M. C. (2013). Attitude and Intentions Toward Verbal Messages In Print Advertising: Comparison India and Portugal. Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis . 83-94, Ciência-IUL
Loureiro, S.M.C. & Lopes, Rui (2012). The Social Side of Cool Brands. Consumer-brand relationship., Ciência-IUL
Loureiro, S.M.C. & Cacho, S. (2012). Exploring Brand Love in the Wine Sector: An International Segmentation Perspective. cONSUMER-BRAND RELATIONSHIP., Ciência-IUL
Loureiro, S.M-C. (2011). Antecedents and outcomes of participation in social networking sites. 35th Annual Conference GFKL ., Ciência-IUL
Cacho, S. & Loureiro, S.M.C. (2011). Brand Love across Cultures: A Cross-cultural Study on Wine Consumption, Values and Preferences. 2nd International Colloquium-Consumer brand relationship., Ciência-IUL
Santana, S., Loureiro, S.M.C. & Cerdeira, J. (2011). Dimensions of job characteristics as predictors of job satisfaction and professional satisfaction. 35th Annual Conference GFKL ., Ciência-IUL
Loureiro, S.M.C. (2011). Are brand experienced customers, brand lovers and committed consumers more willing to sacrifice? . 2nd International Colloquium-Consumer brand relationship., Ciência-IUL
Loureiro, S.M.C. (2010). The effects of perceived value, brand relationship, and brand love on loyalty intentions: an empirical study. 1st International Colloquium-Consumer brand relationship., Ciência-IUL
Loureiro, S.M.C. & Sardinha, I. (2010). Determinants of Corporate Social Responsibility for Consumer Satisfaction and Brand Perceived Value. GIRA Global Conference- Corporate Governance, Innovation, Social and Environmental Responsibility., Ciência-IUL
Loureiro, S.M.C. (2010). Social consumer evaluation and embedded learning. 1st International Colloquium-Consumer brand relationship,., Ciência-IUL
Loureiro, S.M.C. (2010). Brand Love Perceived by Car Users: Segmentation Using FIMIX-PLS. 34th Annual Conference of the German Classification Society (GfKl) ., Ciência-IUL
Loureiro, S.M.C. (2010). Web site Brand Attributes and e-shopper Loyalty - A Comparative Study of Spain and Scotland. 6th WEBIST International conference on Web Information Systems and Technologies., Ciência-IUL
Loureiro, S.M.C. (2010). Symbolic image, satisfaction, and delight in retail sector: FIMIX-PLS market segmentation. Global Marketing Conference-Marketing in a Turbulent Environment,., Ciência-IUL
Loureiro, S.M.C. & Santana, S. (2009). Website brand image: a comparison of website from Scotland and Spain. 11th Bi-Annual Meeting of ifcs e 33th Annual Conference GFKL ., Ciência-IUL
Loureiro, S.M.C. (2009). Global Evaluation and Loyalty of Lisbon as a Tourist Destination Portugal. 2nd Annual EuroMed Conference (The EuroMed Academy of Business) ., Ciência-IUL
Loureiro, S. M.C. (2009). Segmentation Using Finite Mixture Partial Least Squares: loyalty and satisfaction perceived by customers of the supermarkets in Portugal. 6th International Conference on PLS and Related Methods., Ciência-IUL
Loureiro, S.M.C. (2009). Website brand image: a comparison of website from Scotland and Spain. 11th Bi-Annual Meeting of ifcs e 33th Annual Conference GFKL ., Ciência-IUL

National Communications

Oral Presentation

Bilro, R.G. & Loureiro, S. M. C. (2017). Drivers of customer-brand engagement in a digital marketing era. Ciência 2017 - Encontro com a ciência e tecnologia em Portugal., Ciência-IUL

Organization and Coordination Events

Seminários de investugação PhD Tourism Management, doctoral days: Prof. Eduardo Moraes Sarmento (2018) , Coordenação geral de evento científico (com comissão científica) no ISCTE-IUL (International)
11th EuroMed Conference of the EuroMed Academy of Business Research-Research Advancements in National and Global Business Theory and Practice (2018) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
2018 Global Marketing Conference-GAMMA-TRACK CHAIR (2018) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
Seminário de inbestigação associado à BRU-IUL: invitation of professors, such as Prof. Avichai Shuv-Ami (Associate Professor in the Department of Marketing, School of Business Administration, Peres Academic Center in Israel) and Prof. Victoria Bellou (Ass (2018) , Membro de comissão organizadora de evento científico (International)
Abertura de PhD Tourism Management (2017) , Membro de comissão organizadora de evento não científico (International)
10th EuroMed Conference of the EuroMed Academy of Business Research-GLOBAL AND NATIONAL BUSINESS THEORIES AND PRACTICE: BRIDGING THE PAST WITH THE FUTURE (2017) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
2017 Global Fashion Management Conference (2017) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
INVTUR (2017) , Membro de comissão científica de evento científico (International)
Seminários de investigação: Prof. Hans Ruedinger Kaufmann (University of Nicosia) (2017) , Membro de comissão organizadora de evento científico
Seminários de investigação e master in marketing:invitation of professors, Prof. Tony Apéria (Stockholm University) (2017) , Membro de comissão científica de evento científico (International)
9th EuroMed Conference of the EuroMed Academy of Business Research- innovation, entrepreneurship and Digital Ecosystems (2016) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
Tourism & Ageing Conference (2016) , Membro de comissão organizadora de evento científico (International)
GAMMA-Global Marketing conference (2016) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
8th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business (2015) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
GAMMA-Global Marketing conference (2015) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
7th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business (2014) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
INVTUR (2014) , Membro de comissão científica de evento científico (International)
ORTE Conference-International Conference on Rural Tourism- Re-inventing rural tourism and the rural (2013) , Membro de comissão científica de evento científico (International)
6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business (2013) , Coordenação geral de evento científico (com comissão científica) fora do ISCTE-IUL (International)
INVTUR (2012) , Membro de comissão científica de evento científico (International)

Other Activities

Professional Activities

Instituto do Emprego e Formação Profissional e Ensino Secundário público, teach (1991/2000)
Marktest (market studies company), New product develop and I&D research (2007/2007)
Univeridade de Aveiro, Teach and research (2007/2012)
Universidade Lusófona, Teach (1998/2007)

Academic Management Positions

Coordenadora da unidade curricular Dissertação em Marketing (2014/2014)
Coordenadora da unidade curricular Trabalho de Projecto em Marketing (2014/2014)
Coordenadora da unidade curricular Trabalho de Projecto em Marketing (2015/2015)
Coordenadora da unidade curricular Dissertação em Marketing (2015/2015)
Coordenadora da unidade curricular Inovação e Criatividade em Marketing (2015/2015)
Coordenadora da unidade curricular Estratégia de Negócio e da Marca (2015/2015)
Coordenadora da unidade curricular Marketing Relacional (2015/2015)
Coordenadora da unidade curricular Animação de Equipas Comerciais e Negociação (2015/2015)
Coordenadora da unidade curricular Marketing 3.0 (2015/2015)
Coordenadora da unidade curricular Marketing e Inovação em Hospitalidade e Turismo (2016/2016)
Coordenadora da unidade curricular Marketing Relacional (2016/2016)
Coordenadora da unidade curricular Inovação e Criatividade em Marketing (2016/2016)
Coordenadora da unidade curricular Animação de Equipas Comerciais e Negociação (2016/2016)
Coordenadora da unidade curricular Marketing 3.0 (2016/2016)
Coordenadora da unidade curricular Estratégia de Negócio e da Marca (2016/2016)
Directora do Doutoramento em Gestão do Turismo (2017/2019)
Coordenadora da unidade curricular Marketing Relacional (2017/2017)
Coordenadora da unidade curricular Ferramentas de Comunicação de Marketing (2017/2017)
Coordenadora da unidade curricular Marketing e Inovação em Hospitalidade e Turismo (2017/2017)
Coordenadora da unidade curricular Gestão de Serviços A Clientes (2017/2017)
Coordenadora da unidade curricular Marketing Estratégico em Hotelaria e Turismo (2018/2018)
Coordenadora da unidade curricular Projeto de Investigação em Gestão do Turismo (2018/2018)
Coordenadora da unidade curricular Marketing e Inovação em Turismo (2018/2018)
Coordenadora da unidade curricular Seminário de Desenvolvimento Científico em Marketing (2018/2018)
Coordenadora da unidade curricular Marketing Relacional (2018/2018)
Coordenadora de Especialidade em Marketing (2018/2020)
Coordenadora da unidade curricular Ferramentas de Comunicação de Marketing (2018/2018)
Coordenadora da unidade curricular Tese em Gestão do Turismo I (2019/2019)
Coordenadora da unidade curricular Marketing Estratégico em Hotelaria e Turismo (2019/2019)
Coordenadora da unidade curricular Tese em Gestão do Turismo III (2019/2019)
Coordenadora da unidade curricular Tese em Gestão do Turismo (120 Ects) (2019/2019)
Coordenadora da unidade curricular Seminário de Desenvolvimento Científico em Marketing (2019/2019)
Coordenadora da unidade curricular Tese em Gestão: Especialização em Marketing (2019/2019)
Coordenadora da unidade curricular Dissertação em Gestão de Hotelaria e Turismo (Dght) (2019/2019)
Coordenadora da unidade curricular Tese em Gestão: Especialização em Marketing I (2019/2019)
Coordenadora da unidade curricular Estratégia de Negócio e da Marca (2019/2019)
Coordenadora da unidade curricular Desenvolvimento e Publicação da Investigação (2019/2019)
Directora do Doutoramento em Gestão do Turismo (2019/2021)
Coordenadora da unidade curricular Inovação e Criatividade em Marketing (2019/2019)
Coordenadora da unidade curricular Projecto de Investigação em Marketing (2019/2019)
Coordenadora da unidade curricular Marketing Relacional (2019/2019)
Coordenadora da unidade curricular Expressão e Identidade da Marca (2019/2019)
Coordenadora da unidade curricular Ferramentas de Comunicação de Marketing (2019/2019)
Coordenadora da unidade curricular Ferramentas de Comunicação de Marketing (2020/2020)
Coordenadora da unidade curricular Tese em Gestão: Especialização em Marketing II (2020/2020)
Coordenadora da unidade curricular Tese em Gestão do Turismo II (2020/2020)
Coordenadora da unidade curricular Marketing Relacional (2020/2020)
Coordenadora da unidade curricular Projecto de Investigação em Marketing (2020/2020)
Coordenadora da unidade curricular Tese em Gestão do Turismo IV (2020/2020)
Coordenadora da unidade curricular Inovação e Criatividade em Marketing (2020/2020)

Awards

Best Paper Premier Award 2012 of the Global Marketing Conference (EMAC, ANZMAC, KSMS, Japan) - 2012 (International)
Scientific Award of ISCTE-IUL 2014 - 2014 (International)
Highly Commended paper Award 2014 - 2014 (International)
Outstanding contribution in reviewing to the quality of the journal for International Journal of Hospitality Management - 2015 (International)
Outstanding contribution in reviewing to the quality of the journal for Tourism Management - 2015 (International)
Scientific Award of ISCTE-IUL 2015 - 2015 (International)
JGSMS i-10 High Citation-Impact Award - 2016 (International)
Highly Commended paper Award 2016 9th EuroMed Conference and EuroMed Research Business Institute (EMRBI) ?Attachment in retailing sector: retailer own-brands or manufacturer brands??. - 2016 (International)
Best Paper Award 2016- ICCMI 2016 ?It is all about Exhibitionism! The fashion passionate desire of e-buyers? - 2016 (International)
Scientific Award of ISCTE-IUL 2017 - 2017 (International)
Highly Commended paper in the 2017 Emerald Literati Network Awards for Excellence for paper 'Exploring behavioural branding, brand love and brand co-creation' - 2017 (International)
Best Paper Award TomiWorld 2017 for Marketing, Promotion & Consumer Behavior to the paper ?Clarifying Customer Brand Engagement Boundaries: A Systematic Literature Review Approach? - 2017 (International)
Certificate reviewer Awarded since December 2012 presented to Sandra Loureiro in recognition of the review contributed to the journal European Research on Management and Business Economics. - 2018 (International)
Certificate reviewer Awarded since January 2013 (18 reviews) presented to Sandra Loureiro in recognition of the review contributed to the journal International Journal of Hospitality Management - 2018 (International)
Certificate reviewer Awarded since December 2011 (42 reviews) presented to Sandra Loureiro in recognition of the review contributed to the journal Computers in Human Behavior - 2018 (International)
Outstanding contribution in reviewing to the quality of the journal for Journal of Reatiling and Consumer Services 2018. - 2018 (International)
Highly Commended paper Award for the article: ?Wine prestige and experience in enhancing relationship quality and outcomes ? published in International Journal of Wine Business Research, selected by the editorial team as Highly Commended in the 2018 Emera - 2018 (International)
Outstanding contribution in reviewing to the quality of the journal for Journal of Hospitality and Tourism Management since 2017. - 2018 (International)
Scientific Award of ISCTE-IUL 2018 - 2018 (International)
Outstanding contribution in reviewing to the quality of the journal for Electronic Commerce Research and Applications 2018 - 2018 (International)
Outstanding contribution in reviewing to the quality of the journal for Journal of Business Research 2018 - 2018 (International)
Outstanding contribution in reviewing to the quality of the journal for Journal of Destination Marketing & Management since 2017 - 2018 (International)
Outstanding contribution in reviewing to the quality of the journal for Tourism Management 2018. - 2018 (International)
Top peer reviewer 2019: cross-field Publons Web of Science group - 2019 (International)
Best Conference Paper Award 2019 Global Fashion Management GAMMA - 2019 (International)
Top peer reviewer 2019: ecnomics and business Publons Web of Science group - 2019 (International)

Professional Associations

Ordem dos Engenheiros (1992/final_year)
European Institute for Advanced in Management (EIASM) (2008/final_year)
EuroMed Academy of Business (2009/final_year)
Korean Academy of Marketing Science (KAMS) (2010/final_year)
European Marketing Academy (EMAC) (2010/final_year)